Full-Time
Senior CMS Fullstack Engineer
Coalmarch
Home services marketing and digital strategy
No salary listed
United States
Hybrid
 Software Engineering (1) |
|---|
- 5+ years of professional web development experience with 3+ years focused on Drupal
- Proficient knowledge of Drupal 10/11 architecture, APIs, and best practices
- Experience with Drupal multi-site architecture including shared tables, site-specific configurations, and domain management
- Proficiency with Nginx configuration, optimization, and troubleshooting in multi-site environments
- Knowledge of Redis for caching, session management, and performance optimization in Drupal
- Strong proficiency in PHP 8+, MySQL/PostgreSQL, and object-oriented programming
- Solid front-end skills: JavaScript (ES6+), CSS/Sass, HTML5, and at least one modern framework (React, Vue, or Angular)
- Experience with Composer, Drush, and Drupal Console
- Proficiency with Git version control and collaborative development workflows
- Understanding of web security best practices and OWASP guidelines
- Experience with Linux/Unix environments and command-line tools
- Design and develop custom Drupal modules, themes, and integrations using Drupal 10/11
- Architect and maintain complex Drupal multi-site installations with shared codebases and site-specific configurations
- Configure and optimize Nginx for multi-site environments including virtual hosts, SSL/TLS, caching, and load balancing
- Implement and maintain Redis for caching, session storage, and queue management across multi-site installations
- Build scalable, maintainable full-stack solutions leveraging Drupal's API and modern PHP practices
- Develop and integrate RESTful APIs and headless/decoupled Drupal architectures
- Optimize application performance, security, and scalability across multiple site instances
- Lead technical planning and architecture decisions for complex multi-site projects
- Conduct code reviews and establish development best practices
- Mentor junior and mid-level developers on Drupal development patterns and multi-site strategies
- Collaborate with cross-functional teams including designers, project managers, and stakeholders
- Evaluate and recommend new tools, modules, and technologies
Coalmarch provides marketing services focused on the home service industry. It combines deep knowledge of home services with advanced digital strategy to help clients grow their business and meet or exceed their goals. How it works: Coalmarch builds tailored marketing plans that use digital channels (such as search, social, websites, and ads) and industry-specific know-how to attract customers, convert leads, and measure results. The team aligns strategy, creative, and analytics to drive growth and track progress toward stated goals. How it differs from competitors: The company specializes in home services, pairing sector expertise with data-driven digital marketing. This niche focus helps tailor messaging, offers, and tactics to the needs of home-service clients, aiming for clear, trackable outcomes rather than generic marketing approaches. Goal: To help home-service businesses grow their client base and revenue while consistently reaching or surpassing their stated targets.
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
N/A
Simplify's Take
What believers are saying
- Email yields $36-$42 per $1 spent; PPC delivers 200% return.
- Growth Partnership offers dedicated teams and data-driven campaigns.
- Native PestPac integration enables full marketing-to-revenue visibility.
What critics are saying
- RealGreen bundles CRM marketing, undercuts Coalmarch in 6-12 months.
- WorkWave develops PestPac tools, bundles and captures clients in 12-18 months.
- Private ownership causes talent exodus, halts enhancements in 3-6 months.
What makes Coalmarch unique
- Coalmarch launches ROI Reporting integrating marketing to PestPac closed sales.
- Only provider of nationwide closed-loop ROI reporting for PestPac users.
- AI-powered call qualification ties leads to revenue in real-time dashboards.
Help us improve and share your feedback! Did you find this helpful?
Your Connections
People at Coalmarch who can refer or advise you
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Vacation
Paid Holidays
Hybrid Work Options
Performance Bonus
Professional Development Budget
Company News
Coalmarch Marketing launches ROI Reporting integration for PestPac users. Published February 09, 2026 RALEIGH, N.C. - Coalmarch Marketing announced the launch of a new return on investment reporting capability for pest control operators using PestPac, allowing companies to connect digital marketing activity directly to closed sales and revenue data. The technology is available nationwide and is included at no additional cost for operators using Coalmarch's marketing services. Coalmarch said the update integrates marketing data such as phone calls and form submissions with sales outcomes recorded in PestPac. By tying marketing performance to booked and closed jobs, the system is designed to give operators clearer insight into the financial impact of their marketing investment. "Pest control owners don't run their businesses on leads - they run them on closed sales," said Jeff Davis, CEO and owner of Coalmarch Marketing. "This reporting allows owners to evaluate marketing performance using the same data they rely on to manage their business." The company said many pest control companies continue to measure marketing success through metrics like lead volume or cost per lead, which often fail to show true return on investment. Coalmarch's ROI Reporting is intended to bridge that gap by aligning marketing activity with actual sales results inside PestPac. "Our focus was on visibility after the first call or form submission," said Christin Nein, vice president of product management at Coalmarch. "Connecting marketing data to closed sales helps operators make more informed decisions about where to invest." Coalmarch said it is currently the only digital marketing company in the pest control industry offering closed-loop ROI reporting tied directly to PestPac sales data at scale across a national client base. The ROI Reporting integration is available now to PestPac users nationwide. Want more? Enter your email to receive our newsletters.
To kick off this new chapter, Coalmarch is launching a webinar series designed to help lawn care and landscaping professionals.