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Full-Time

Manager – Programmatic Trading

NYC

Confirmed live in the last 24 hours

Adtheorant

Adtheorant

201-500 employees

Digital advertising solutions using machine learning

Data & Analytics
Consulting
Hardware
AI & Machine Learning
Consumer Goods

Compensation Overview

$80k - $100kAnnually

+ Bonus

Mid, Senior

New York, NY, USA

Category
Quantitative Analysis
Quantitative Finance
Required Skills
Data Science
Requirements
  • Bachelor’s degree in engineering, Mathematics, Economics, Finance, Physics, Statistics, Computer Science, Business, or related field.
  • 3+ years’ experience in programmatic campaign management and exposure using DSPs.
  • Familiarity working with advertising agencies and experience communicating with clients.
  • Excellent communication and interpersonal skills, with the ability to simplify complex topics.
  • Demonstrated track record of building client relationships and working through adversity.
  • Solution oriented with the ability to align technical offerings with practical and creative solutions to solve problems.
  • Willingness to adapt to evolving business and client needs.
  • Ability to bring organization and structure, while also being comfortable working in a fast-paced environment and on a path that is yet to be paved.
  • Entrepreneurial spirit and commitment to building a business from the ground up.
Responsibilities
  • Act as platform subject matter expert, drive adoption of the platform, and develop trust with clients.
  • Provide high level oversight of platform use and make proactive recommendations on pacing and performance to avoid pitfalls, drive campaign success, and ensure client satisfaction.
  • Proactively identify optimization recommendations based on data driven insights and established best practices.
  • Advise on programmatic trading concepts, use of predictive models, and coordinate with Data Science on client inquiries related to modeling.
  • Foster enthusiasm for the platform and promote key features to maximize revenue opportunities.
  • Act as a client liaison to the product team to aggregate user experiences and feedback to shape platform enhancements.
  • Collaborate with Account Management team to build and strengthen client relationships.

AdTheorent provides digital advertising solutions that use machine learning to enhance the effectiveness of advertising campaigns through predictive targeting. Their services include geo-intelligence and a Media Activation Platform that optimizes ad placements by analyzing both real-world and digital data. AdTheorent stands out from competitors by offering custom machine learning solutions tailored to the specific needs of clients across various industries. The company's goal is to combine technology and creativity to deliver data-driven advertising solutions that maximize campaign impact.

Company Stage

IPO

Total Funding

$126.7M

Headquarters

New York City, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

-8%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning multiple prestigious awards, such as the AI Breakthrough Award and Digiday Media Award, highlights AdTheorent's industry leadership and innovation.
  • The company's consistent recognition as a top workplace suggests a positive and supportive work environment.
  • AdTheorent's advanced machine learning solutions and privacy-forward approach position it well for growth in the evolving digital advertising landscape.

What critics are saying

  • The rapidly evolving digital advertising market requires continuous innovation to stay ahead of competitors.
  • Potential integration challenges and strategic shifts could arise from the recent acquisition proposal by Cadent.

What makes Adtheorant unique

  • AdTheorent's use of machine learning for predictive targeting and geo-intelligence sets it apart from traditional digital advertising solutions.
  • Their privacy-forward approach, avoiding cookies and IDs, offers a unique selling point in an increasingly privacy-conscious market.
  • The company's Cross Environment MAP optimizes ad placements by leveraging both real-world and digital connections, a feature not commonly found in competitors.