Join Xylem in the global mission to #LetsSolveWater! As a leading water technology company with 23,000 employeesoperating in over 150 countries, Xylem is at the forefront of addressing the world’s most critical water challenges. We invite passionate individuals to join our team, dedicated to exceeding customer expectations through innovative and sustainable solutions.

The Business Development Manager – Industrial is responsible for developing growth strategies and go to market plans that measurably improve the business’ market position, drive differentiated customer experiences and achieve commercial results in a particular end customer segment, Goulds Water Technology. The role will combine market intelligence, data-driven insights and a deep understanding of customer needs to identify trends, “white space” opportunities, and develop areas of competitive advantage to drive profitable revenue growth:

• Serve as a market segment expert, understanding both the broad landscape of the market as well as the granularities of it, including the key players, competitive threats, and levers for success.
• Drive customer intimacy and brand equity by defining customer needs, pain points, buying behaviors, and preferences.
• Collaborate with different groups to design and execute strategies that generate demand and drive growth through customer acquisition, retention, and win-back.
• Identify and build the case for strategic growth in the category, including new product & program development opportunities, expansion into adjacencies, cross-selling and upselling potential, and new business models.

Essential Duties/Principal Responsibilities:

In collaboration with product marketing, product management and sales teams:

Market Intelligence:

• Sources and interprets multiple and complex data sets (from internal and external sources) into insights that lead to profitable business growth opportunities.
• Produces a robust multi-year “Market Map” based on identification of under-served customer markets, monitoring of industry trends and high-growth, attractive market/technology drivers.
• Regularly gathers and analyzes business, market and competitor information and supports the development of the strategic business and marketing plan.
• Leads Voice of Customer studies to solve strategic growth questions for the business and new product development.

New Business Development:

• Promotes both new and existing programs in target market segments to gain share and drive profitable sales growth.
• Works closely with the Marketing to develop targeted lead generation and brand building campaigns to drive revenue growth.
• Partners with sales to identify strategic accounts and provide insights, training, or other marketing support as needed.
• Assesses new & adjacent market opportunities to develop go-to market strategies and innovation ideas to pursue these opportunities.

Growth Partnerships:

• Builds industry and customer alliances and participates in industry/trade organizations.
• Identifies potential business partners and M&A opportunities.
• Develops content for and/or participates in training events for customers and sales organization.
• Demonstrates thought leadership by presenting in industry seminars, webinars and customer facing meetings.

Key Competencies:

• Strategic business development/planning
• Thought leadership
• Influence and persuasion
• Analysis and synthesis
• Learning agility
• Cross functional collaboration
• Market and customer analysis
• Customer value proposition
• Sales enablement

Key Relationships:

• External:  Customers, third party partners/agencies, industry associations
• Internal:  Marketing, Product Management, Sales

Qualifications: Education, Experience, Skills, Abilities, License/Certification:

Required Qualifications:

Minimal education & experience, essential skills & abilities and required license/certification to perform this job.

Business Development Manager

• BA or BS in Marketing, Business, Product Management/Marketing, Strategic Account management
• A minimum of 10 years’ marketing or business development experience in water technology, power generation, oil/gas, mining, or other general industrial field
• Intuitive self-starter who can bring a demonstrated high-energy problem-solving attitude to all situations. 
• Demonstrated knowledge of market penetration strategies and development of go-to market strategies.
• Self-starter capable of leading, coordinating, & influencing cross-functional teams.
• Excellent interpersonal, professional business relationship building and communication skills, including presentation skills.
• Ability to balance strategic and tactical efforts, delivering short-term commercial results by working closely with sales & service teams, while providing a clear long-term framework for accelerating profitable growth.
• Ability to manage and organize multiple priorities in a poised, self-driven manner.

Preferred Qualifications:

Additional preferences for a specific position.

• MBA strongly desired
• Strong analytical skills (Microsoft Excel, Finance Principles)
• Significant experience in market analysis or go-to market strategy development
• Previous experience in large, complex organizations
• Previous experience in managing water & fluid handling products and solutions
• Previous experience in B2B equipment aftermarket services

Physical Demands:

(The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.)

• Light lifting (20-25 lbs.), office environment
• Regularly required to sit or stand, reach, bend and move about the facility

Work Environment:

(The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.)

• Office: Standard office equipment; work usually performed in an office setting free from any disagreeable elements.
• Standard weekly job hours: 40 hours
• Travel ranges from 25% to 50%

Salary range:

Join the global Xylem team to be a part of innovative technology solutions transforming water usage, conservation, and re-use. Our products impact public utilities, industrial sectors, residential areas, and commercial buildings, with a commitment to providing smart metering, network technologies, and advanced analytics for water, electric, and gas utilities. Partner with us in creating a world where water challenges are met with ingenuity and dedication; where we recognize the power of diversity, equity and inclusion in driving innovation and allowing us to compete more effectively around the world.