U

University of Texas at Austin

Public research university in Austin, TX

Digital Marketing Intern

Fall 2025
No salary listed
Internship
Austin, TX, USA
In Person
Growth & MarketingMarketing Generalist & Management
Company Does Not Provide H1B Sponsorship

About the job

Requirements
  • Currently be enrolled as an undergraduate student at The University of Texas at Austin, preferably in Marketing, Communications, Public Relations, Journalism, Graphic Design, or a related field.
  • Have a strong understanding of major social media platforms and their respective best practices.
  • Be proficient in creating engaging visual content using tools such as Canva, Adobe Creative Suite, Photoshop, Illustrator, Premiere Pro, or similar tools.
  • Have strong written and verbal communication skills, with attention to detail and grammar.
  • Be able to work independently and as part of a team, manage multiple tasks, and meet deadlines.
  • Be creative, proactive, and willing to learn new skills.
  • Be able to perform the essential functions of the position with or without reasonable accommodation.
  • Complete a criminal history background check if selected as a finalist.
  • Provide acceptable original documents proving identity and authorization to work in the United States after hire.
Responsibilities
  • Develop and implement social media content calendars across platforms such as Instagram, Facebook, and LinkedIn to promote the UT Army ROTC program, events, and opportunities.
  • Create visual content, including graphics, short videos, and photos, and written copy tailored to each social media platform and target audience.
  • Monitor social media trends and identify opportunities for relevant and timely content creation.
  • Engage with followers, respond to comments and messages, and foster an active online community.
  • Assist in managing and updating the UT Army ROTC website so its content remains current, accurate, and engaging.
  • Support the development and execution of digital marketing campaigns, including email newsletters and targeted ads, to reach specific demographics.
  • Track and analyze social media metrics and website traffic to assess strategy effectiveness and identify improvements.
  • Research and recommend new digital marketing tools and strategies.
  • Assist in planning, coordinating, and executing recruitment events, information sessions, and community outreach activities.
  • Develop event promotional materials, including flyers, posters, and digital invitations.
  • Coordinate event logistics, including venue reservations, equipment setup, and attendee registration.
  • Assist with on-site event management to support smooth execution.
  • Collect feedback from event attendees to improve future events.
  • Collaborate with ROTC staff and cadets to identify event needs and opportunities.
Desired Qualifications
  • Knowledge of the military or Reserve Officers' Training Corps (ROTC) is a plus, but is not required.

About the company

U

University of Texas at Austin

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University of Texas at Austin is a public research university in Austin, Texas. It offers undergraduate, graduate, and professional education across a broad range of fields.

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