U

University of Texas at Austin

Public research university in Austin, TX

Digital Marketing Intern

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Internship · Fall 2025Austin, TX, USANo salary listedIn-person

About the Job

Requirements

  • Currently enrolled as an undergraduate student at The University of Texas at Austin; Marketing, Communications, Public Relations, Journalism, Graphic Design, or a related field is preferred.
  • Have a strong understanding of major social media platforms and their respective best practices.
  • Be proficient in creating visual content using Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), or similar tools.
  • Have written and verbal communication skills and attention to detail and grammar.
  • Be able to work independently and collaboratively, manage multiple tasks, and meet deadlines.
  • Be creative, proactive, and eager to learn new skills.
  • Relevant education and experience may be substituted as appropriate.

Responsibilities

  • Develop and implement social media content calendars across platforms such as Instagram, Facebook, and LinkedIn to promote the UT Army ROTC program, events, and opportunities.
  • Create visual content, including graphics, short videos, and photos, and written copy tailored to each platform and audiences including prospective students, current cadets, and the campus community.
  • Monitor social media trends and identify opportunities for timely and relevant content.
  • Engage with followers, respond to comments and messages, and foster an active online community.
  • Assist in managing and updating the UT Army ROTC website to keep content current, accurate, and engaging.
  • Support the development and execution of digital marketing campaigns, including email newsletters and targeted ads, to reach specific demographics.
  • Track and analyze social media metrics and website traffic to assess strategy effectiveness and identify improvements.
  • Research and recommend digital marketing tools and strategies.
  • Assist with planning, coordinating, and executing recruitment events, information sessions, and community outreach activities, including campus involvement fairs, open houses, physical training demonstrations, and leadership workshops.
  • Develop event promotional materials, including flyers, posters, and digital invitations.
  • Coordinate event logistics, including venue reservations, equipment setup, and attendee registration.
  • Assist with on-site event management and support smooth event execution.
  • Collect feedback from event attendees to help improve future events.
  • Collaborate with ROTC staff and cadets to identify event needs and opportunities.

Desired Qualifications

  • Knowledge of the military or ROTC is a plus, but not required.

About the Company

University of Texas at Austin

Public research university in Austin, TX

University of Texas at Austin is a public research university in Austin, Texas. It offers undergraduate, graduate, and professional education across a broad range of fields.

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