Full-Time

Senior Category Marketing Manager

Posted on 5/28/2024

SharkNinja

SharkNinja

1,001-5,000 employees

Develops household cleaning and cooking products

Consumer Goods

Senior

Remote in UK

Required Skills
Management
Branding/Brand Strategy
Marketing
Requirements
  • 10 years+ of experience in Brand strategy, Product Marketing, preferably within Beauty/Haircare
  • Leadership and management experience
  • EU/Multi matrix org management
  • Proposition development & execution experience
  • Product Lifecycle management experience with technical aptitude
  • Educated to degree level or equivalent
  • Strong numeracy/commercial acumen
  • Exceptional skills in Microsoft office packages, especially Excel
  • Strong verbal, written, and presentation abilities
  • Relentless collaboration
  • Creative thinking
  • Business mindset
  • Team leader
  • Self-motivator and self-starter
  • Excellent communications skills with the capability to present
  • Excellent attention to detail
  • Flexible & adaptable with capacity to work in cross-functional teams
  • Ability to work at a fast pace, with accuracy in a changing environment
  • Tenacious, hardworking, creative & driven
  • Excellent teammate
  • Ability to make decisions with full awareness of impacts and wider business
  • Ability to manage Key Relationships
Responsibilities
  • Support the Category Marketing Manager to bring new launches to market
  • Developing a marketing plan with the regional and country marketing team for flawless execution at launch
  • Oversee the refinement and development of go-to-market communications and content across all consumer touchpoints
  • Oversee the development of dedicated brand campaigns and report on performance
  • Drive a consumer-first mentality to develop relevant messaging and creative assets
  • Be the category expert and leader in understanding consumer needs and market insights
  • Work with Studio and IMC to develop brand toolkit and guidelines
  • Drive and develop sell-in decs and bring products to life
  • Partner with cross-functional teams and external agencies to create breakthrough content

SharkNinja stands out as a premier workspace due to its dedicated focus on creating high-quality, user-approved consumer products in cleaning, cooking, and food preparation. This place fosters a culture of innovation and detailed attention to product design and technology, consistently receiving high consumer ratings. Professionals here are part of a progressive environment that thrives on transforming household product categories with exceptional solutions that enhance everyday life.

Company Stage

IPO

Total Funding

$558.6M

Headquarters

Needham, Massachusetts

Founded

1994

Growth & Insights
Headcount

6 month growth

11%

1 year growth

24%

2 year growth

44%