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Kensington

Tailored travel experiences with private guides

Marketing Analytics Intern

Data AnalysisConfirmed live in the last 24 hours
InternshipToronto, ON, Canada$20 /hr

About the Job

Requirements

  • Experience with web analytics platforms such as Google Analytics 4 (GA4), Amplitude, Adobe Analytics, or an equivalent; coursework, projects, or prior internships count.
  • Experience working with fragmented data from multiple sources and combining it into a single, trustworthy view.
  • Advanced Excel skills, including pivot tables, lookups, data modeling, and clear charting.
  • A curious mindset and a genuine desire to understand user behavior through data.
  • Strong communication skills, including the ability to explain findings to non-technical audiences and tell a clear story with data.
  • Interest in data, marketing, and user interface/user experience (UI/UX), and how they come together to shape the customer experience.
  • Ability to work independently, ask questions, manage time, and remain comfortable with ambiguity.

Responsibilities

  • Gather, clean, and analyze web data for marketing teams driving traffic through paid, email, social, search engine optimization (SEO), and partnership channels; track traffic, engagement, and conversion trends; and translate findings into clear, actionable recommendations.
  • Connect marketing spend to results by identifying overperforming and underperforming campaigns, segmenting audiences, and analyzing landing pages, funnel drop-offs, and device or channel differences; take analyses from question through data, insight, and recommendation.
  • Help build dashboards in Amplitude or Power BI so stakeholders can see results and find answers without waiting for ad hoc requests.
  • Meet with marketing partners to understand their goals, define success metrics, and recommend ways to improve campaign performance and measurement.
  • Choose and drive a larger initiative, such as an attribution analysis, A/B test readout, customer journey study, or reporting framework, and present the results to the broader team.

Desired Qualifications

  • SQL and/or Python for querying, cleaning, and analyzing data.

About the Company

Kensington

Tailored travel experiences with private guides

Kensington offers highly personalized travel experiences across about 120 countries, arranging trips through its Tours, Cruises, Villas, Yachts, Jets, and Air brands with local private guides. Clients share their desires and Kensington’s destination experts design and book tailored itineraries, activities, and accommodations. Unlike standard group tours, the service centers on private-guided journeys and deep local knowledge across many destinations and travel formats. Its goal is to help travelers have memorable journeys that are tailored to their wishes through expert, destination-focused planning.

Company size
201-500
Company stage
Acquired
Total funding
$290M
Headquarters
Lake Zurich, IL
Founded
1981

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