Full-Time

Senior Director

Brand Economics

Posted on 12/6/2024

Interbrand

Interbrand

11-50 employees

Global branding consultancy shaping iconic brands

No salary listed

London, UK

In Person

Category
Consulting (1)
Required Skills
Financial Modeling
Requirements
  • Ability to socialize financial, statistical, research, or modeling ideas at all levels of a company.
  • History of creating business plans, financial models, and revenue forecasts with proven accuracy
  • Experience in capturing budget for growth initiatives in organizations.
  • Navigated cross functional sign off on budgets and plans in a complex environment.
Responsibilities
  • Identify client problems and build solution architectures that solves their problem.
  • Define project deliverables, timings, pricing, and quality standards that deliver the GBE solution
  • Sell projects to client’s by explaining the benefits of project deliverables to clients and colleagues
  • Work with teams to integrate GBE into Interbrand’s Thinking and Making framework
  • Manage and develop staff so their expertise grows and their ability to deliver improves
Desired Qualifications
  • Capital raises in a corporate development, venture capital or private equity role
  • A role in a rapidly growing business in a multi-year setting.
  • Confidence with forecasting tools such as @Risk, Crystal Ball, or Simulation Models.
  • Consulting experience in an advisory role related to business, brand, or financial strategies.

Interbrand is a global branding consultancy that helps clients build and manage iconic brands. Its work spans brand strategy, design, and measurement, delivering frameworks and tools that brands can use day-to-day to grow their presence in a complex market. The company combines a large, collaborating team with proprietary data and resources, such as the Best Global Brands study and brandchannel, to guide client decisions and industry analysis. It also runs an Academy to accelerate learning in marketing and branding. Compared with peers, Interbrand emphasizes its long history, established methodologies, and access to global rankings and proprietary data to inform brand-building decisions. Its goal is to help brands become world-famous and sustain that status through ongoing, data-driven brand management and education.

Company Size

11-50

Company Stage

M&A

Total Funding

N/A

Headquarters

New York City, New York

Founded

1974

Simplify Jobs

Simplify's Take

What believers are saying

  • Interbrand's Academy accelerates marketing learning using 18 published brand books.
  • Interbrand wins projects like Noor Mahal Autograph Collection with Marriott.
  • Interbrand's guiding principles drive transformations for BMW and Samsung.

What critics are saying

  • Landor & Fitch undercuts Interbrand's pricing on hospitality projects within 6-12 months.
  • Pentagram poaches Interbrand's top creatives amid Fura's reorganization in 6-12 months.
  • OpenAI's BrandGen automates 80% of Interbrand's services, causing client exodus in 18-36 months.

What makes Interbrand unique

  • Interbrand pioneered brand valuation in the 1980s, proving brands as business assets.
  • Interbrand publishes annual Best Global Brands ranking since 1974.
  • Interbrand operates 33 offices in 27 countries for global brand strategy.

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Benefits

Flexible Work Hours

Paid Vacation

Professional Development Budget

Company News

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Jan 13th, 2025
Interbrand appoints Fura Jóhannesdóttir as Global Chief Creative Officer

Interbrand, the world's leading brand consultancy, has announced the appointment of Fura Jóhannesdóttir as Global Chief Creative Officer.

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