Full-Time

Performance Marketing Associate

Updated on 8/1/2026

Echelon Fitness

Echelon Fitness

201-500 employees

At-home connected fitness with live classes

Compensation Overview

$50k - $60k/yr

Stuart, FL, USA

In Person

Category
Growth & Marketing (1)
Required Skills
A/B Testing
Marketing
Data Analysis
Google Analytics

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Requirements
  • The candidate must have 1–3 years of experience in digital marketing, performance marketing, or eCommerce.
  • The candidate must have a basic understanding of direct-to-consumer marketing and customer acquisition funnels.
  • The candidate must have experience working with Shopify, including product updates, page edits, and promotions.
  • The candidate must be familiar with email marketing platforms such as Klaviyo.
  • The candidate must have strong attention to detail and the ability to manage multiple projects.
  • The candidate must be comfortable working in a fast-paced, collaborative environment.
  • The candidate must have one year of experience with Google Analytics.
  • The candidate must have one year of experience with Shopify.
Responsibilities
  • Assist in executing performance marketing campaigns across paid media, email, and website promotions.
  • Support updates and edits to the Shopify website, including product pages, landing pages, and promotional banners.
  • Help manage and coordinate product launches and promotional campaigns on echelonfit.com.
  • Work closely with creative and marketing teams to update digital assets and landing pages.
  • Monitor website content to ensure promotions, messaging, and pricing are accurate.
  • Assist with campaign reporting and performance tracking.
  • Support A/B testing initiatives to improve website conversion rates.
  • Coordinate with marketing, product, and eCommerce teams on campaign execution.
Desired Qualifications
  • Experience supporting paid media campaigns using Meta, Google, or TikTok.
  • Familiarity with conversion rate optimization and A/B testing.
  • Experience working with consumer brands or fitness and wellness companies.
  • Basic knowledge of analytics tools such as Google Analytics or Shopify reporting.

Echelon Fitness provides a library of live and on-demand fitness classes that users can access 24/7 from home or anywhere. It offers studio-quality workouts with motivational coaches and curated music, covering programs like cycle classes, yoga, and core strengthening. The service streams a professional fitness experience through a connected platform, combining live coaching with on-demand content so users can follow along at their own time. What sets Echelon apart is the combination of a studio-like experience, a broad, rotating library of classes, and the integration of coaches and music to keep users engaged, available around the clock. The company’s goal is to help people achieve personal bests and lead healthier lives by making high-quality fitness content easily accessible.

Company Size

201-500

Company Stage

Late Stage VC

Total Funding

$65M

Headquarters

Chattanooga, Tennessee

Founded

2017

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Simplify Jobs

Simplify's Take

What believers are saying

  • Biomeetric onboarding and WorkoutBuilder reduce setup friction for commercial members.[5][10]
  • Real-time rep and set analytics create measurable progress and retention hooks.[5]
  • Elevate can cross-sell streaming content with connected strength hardware.[9]

What critics are saying

  • Tonal’s entrenched brand pressures Echelon’s premium smart-strength sales.[2][14]
  • Software integration failures could dilute Fortë acquisition value and management focus.[9]
  • Privacy or security incidents would quickly damage trust with gym operators.[5][6]

What makes Echelon Fitness unique

  • StrengthIQ combines adaptive hardware, AI software, and personalized training.[1][5]
  • QR and NFC login remove wristbands and speed commercial member access.[5]
  • Fortë acquisition expands Echelon into gym-tech software and content delivery.[9]

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Company News

Premier Fitness
Jul 31st, 2025
Echelon Acquires Fortë to Launch Elevate: The Next Era of Gym Tech

Echelon acquires Fortë to launch Elevate: the next era of gym tech.