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TikTok

Short-form video platform with ads

Measurement Partner - Agency

Customer SuccessConfirmed live in the last 24 hours
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • At least 5 years of experience with digital advertising, large marketing-related organizations, or measurement suppliers.
  • Familiarity with media mix modeling, incrementality testing, attribution, and auction fundamentals.
  • Strong time-management and goal-oriented task-management skills.
  • Experience with advertising agencies or complex marketing data-driven organizations.
  • Familiarity with privacy-first innovation for measurement systems.
  • Ability to work effectively, deliver consistent quality, and provide guidance on decisions.

Responsibilities

  • Partner with independent agencies and clients to enhance their measurement capabilities and performance on TikTok.
  • Educate agencies through presentations, consultations, and data-backed case studies on best practices and TikTok measurement solutions.
  • Align with cross-functional teams on go-to-market strategies and ensure cohesive agency measurement activations.
  • Lead execution of first-party measurement solutions, including Attribution Analytics, PPS, Split Testing, CLS, and MMM, and drive adoption through Test & Learn plans.
  • Manage agency feedback to inform product improvements and strengthen partnerships.
  • Collaborate with third-party measurement providers to streamline onboarding, implementation, and interpretation of insights.
  • Support strategic consulting and analytics projects to demonstrate TikTok’s effectiveness and elevate agency measurement maturity.

Desired Qualifications

  • A relevant bachelor's degree in a quantitative field; a graduate degree in science, mathematics, operations, business, digital marketing, or research is preferred.
  • A track record of driving client decisions through clear communication and team collaboration.
  • Interest in working in a fast-paced environment with global talent.
  • A track record of inferential problem-solving through experimental design and analytical methods.
  • A background in performance measurement and running conversion lift studies and media mix models.
  • Experience running client-facing events and webinars.
  • Experience executing custom analytical work; SQL and R are preferred.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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