Sr. Video Sales Letter Writer
Posted on 2/15/2024
INACTIVE
Golden Hippo

201-500 employees

Direct-to-consumer marketing company
Company Overview
Golden Hippo’s mission is to deliver the best in health, wellness, beauty, and pet products to people all over the world. The company is a leader in direct-to-consumer marketing that works with doctors to industry-leading experts to develop the best-in-class products that set new industry standards for quality, efficacy, and innovation.
Consumer Goods

Company Stage

N/A

Total Funding

$354M

Founded

2010

Headquarters

Los Angeles, California

Growth & Insights
Headcount

6 month growth

-8%

1 year growth

-1%

2 year growth

14%
Locations
Canoga Park, Los Angeles, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
CategoriesNew
Content & Writing
Creative Writing
Copywriting
Requirements
  • Proficient writing skills with a strong focus on non-fiction storytelling
  • Outstanding research and conceptualization abilities
  • Capability to distill complex scientific subjects into clear, simple, and compelling language
  • Strategic thinking for marketing health, wellness, and pet products
  • Familiarity with direct response marketing principles
  • Highly creative and self-motivated individual
  • Adaptable to a fast-paced and dynamic work environment
  • 6 years of experience in copywriting and/or writing for a visual medium
  • 8 years of experience writing & directing in a visual medium
  • Management experience preferred
  • Bachelor’s Degree, preferably in Writing, Film, or a related field
Responsibilities
  • Craft compelling and innovative ideas for video sales letters
  • Craft and edit scripts for video sales letters
  • Conduct thorough research to craft, refine, and enhance 'video sales letter' scripts
  • Ensure that scripts are entertaining, scientifically accurate, and compelling
  • Dive into product research to grasp the science behind product ingredients and their beneficial effects
  • Identify and articulate the distinctive features of products within their respective markets
  • Curate and incorporate impactful user testimonials
  • Revise and optimize 'video sales letters' to maximize performance across different customer acquisition channels
  • Provide oversight and leadership during on-set production of video scripts
  • Conceptualize and compose scripts for short-form advertisements