Latin America Marketing Manager
No salary listed
Mid, Senior
Tampa, FL, USA
HybridHybrid in Tampa, Florida; travel throughout Latin America approximately 40%.
Growth & MarketingMarketing Generalist & Management
No H1B Sponsorship
About the job
Requirements
- Five to eight or more years of business-to-business marketing experience, preferably within enterprise software, software as a service, cybersecurity, or information technology.
- Experience supporting both direct sales organizations and channel partner ecosystems.
- Proven success executing integrated regional marketing programs that generate measurable pipeline.
- Experience managing field events, webinars, executive programs, and channel partner campaigns.
- Strong understanding of channel marketing, market development funds, and co-marketing initiatives.
- Experience working with cross-functional global teams.
- Understanding of the Latin American market, including laws and cultural nuances.
- Strong project management and organizational skills, with the ability to manage multiple priorities.
- Ability to travel throughout Latin America approximately 40%.
- Fluency in English and Spanish is stated in the role description; English and Portuguese are noted as preferred in the qualifications.
Responsibilities
- Develop and execute the Latin America regional marketing strategy aligned to corporate revenue objectives.
- Build integrated quarterly marketing plans supporting pipeline generation, customer acquisition, channel growth, and customer expansion.
- Manage Latin America marketing budgets and optimize investments based on return on investment and business impact.
- Identify new market opportunities and recommend investments across countries, industries, and segments.
- Partner with the field sales team to develop territory-specific marketing plans.
- Own the full lifecycle of Latin America field marketing programs from planning through execution, including event logistics, vendor management, budget management, lead flow coordination, sales follow-up, and performance measurement.
- Design and execute face-to-face and digital programs, including regional events, sponsorships, executive programs, customer programs, webinars, trade shows, and account-based marketing initiatives.
- Support pipeline acceleration through targeted campaigns aligned to sales priorities.
- Create localized marketing experiences that resonate with regional buyers while maintaining global brand consistency.
- Develop joint marketing plans with distributors, resellers, managed service providers, value-added resellers, global systems integrators, and strategic alliance partners.
- Build scalable channel marketing programs that drive pipeline, channel engagement, and customer acquisition.
- Ensure channel programs and campaigns complement and align with direct and channel sales motions.
- Collaborate with Latin America channel account managers to execute campaigns, events, webinars, digital programs, and demand generation initiatives.
- Track channel and direct marketing performance and recommend optimization opportunities.
- Execute multichannel marketing campaigns across digital, email, social, webinars, events, and content syndication.
- Collaborate with the localization team on Latin America needs.
- Work cross-functionally with Digital, Product Marketing, Creative, Content, Communications, Corporate Events, Demand Generation, account-based marketing, and Marketing Operations to deliver campaigns.
- Ensure campaign execution follows established operational processes, timelines, and budgets.
- Serve as a trusted marketing advisor to the Latin America sales, sales development representative, and customer success teams.
- Participate in territory planning and quarterly business reviews.
- Align marketing investments to regional sales priorities.
- Provide visibility into campaign performance, pipeline contribution, and return on investment.
- Measure campaign performance across pipeline, sourced revenue, influenced revenue, and conversion rates.
- Present monthly and quarterly business reviews highlighting marketing impact and investment recommendations.
- Use Salesforce and Tableau to make data-driven decisions.
- Continuously optimize programs based on performance insights.
- Perform other duties as needed.
Desired Qualifications
- Experience within enterprise software, software as a service, cybersecurity, or information technology.
- Portuguese language proficiency; the posting describes it as strongly preferred and also lists English and Portuguese as an alternative preferred bilingual combination.
About the company
NinjaOne provides a cloud-based IT management platform for IT teams and MSPs, combining RMM, endpoint management, and MDM in a single SaaS solution. Users monitor devices, automate tasks, push patches, remotely access endpoints, and back up data from a centralized dashboard. The platform’s unified approach differentiates it by covering multiple IT management needs in one system, simplifying administration for teams serving many clients. The goal is to streamline IT operations, improve service delivery, and strengthen security across diverse environments.
Company Size
1,001-5,000
Company Stage
Private
Total Funding
$761.5M
Headquarters
Austin, Texas
Founded
2013
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Simplify's Take
What believers are saying
- January 2026 ARR topped $500 million; CNBC reported 60%-70% expected 2026 growth.
- June 2026 raised more than $400 million; Wellington and Sequoia backed expansion.
- Japan launch with Macnica and nearly 40,000 customers broaden international distribution and demand.
What critics are saying
- The $12.3 billion valuation demands sustained 60%-plus growth through 2027.
- Microsoft Intune, ServiceNow, Kaseya, and ConnectWise pressure pricing, especially in MSP accounts.
- If browser, public sector, or backup expansion stalls, NinjaOne becomes a premium RMM niche.
What makes NinjaOne unique
- NinjaOne’s unified console combines RMM, patching, backup, and remote access.
- June 2026 ServiceNow integration pushes NinjaOne data directly into CMDB and incidents.
- Founder-controlled, debt-free ownership after the $12.3 billion June 2026 financing supports long-term execution.
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Benefits
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- 401(k) Retirement Plan
- Unlimited Paid Time Off
- Flexible Work Hours
- Hybrid Work Options
- Professional Development Budget