Marketing Analyst 2
Capgemini
Marketing Analyst 2
Capgemini
Global consulting, technology services, outsourcing
Capgemini · Mexico (Remote) · Full-time · Posted 2025-03-27
Salary: MXN 1–1
Workplace: remote
Department: Customer Marketing
Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.
Essential Job Functions
The Marketing Data Analyst will manage and optimize strategies to bring customers back, especially those who have shown initial interest but may not have completed a desired action, the Marketing Analyst II will increase customer retention, drive repeat business, and move prospects through the sales funnel more effectively.
Responsible for developing business segment, function, and process knowledge, an understanding of business-area data and advanced analytics to successfully implement solutions that improves profitable growth. Provides collaborative support for planning, development, testing, implementation, and monitoring predictive or prescriptive analytics solutions to strategic business problems and drive home future innovation.
Provides analytic and operational support for plans to implement user-centered, advanced analytical solutions to strategic business problems. Key ownership areas may include market and competitive intelligence, user-centered solutions and implementation of advanced analytics projects; and support of strategy, planning and visioning. Executes against project plans or agile user stories on time and effectively communicates the status of analytical solutions to key stakeholders. Supports business objectives for acquisition, retention, cross-selling, profitability, and agency development by assisting in advanced analytic projects. Researches market and competitive intelligence to drive strategy and identifies opportunities for innovation and advanced analytical solutions. Performs other duties as assigned.
Software / Tool Skills
• Excel
• Powerpoint
• Word
• Outlook
•Undestanding of: Segment (CDP), snowflake, power BI
This position comes with competitive compensation and benefits package:
About Capgemini
Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group €22.5 billion in revenues in 2023.
https://www.capgemini.com/us-en/about-us/who-we-are/
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Capgemini provides consulting, technology services, and outsourcing to help organizations transform digitally. Its offerings include strategy and transformation consulting, system integration, application development, IT infrastructure management, and managed IT operations. It differentiates itself with a global presence in over 50 countries and a focus on applying AI, cloud, and cybersecurity to real business problems. Its goal is to help clients navigate digital transformation and improve efficiency and innovation through tailored, contract-based or managed services.
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