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92NY

92NY

Manager – Membership and Digital Giving

Full-TimeDeadline 9/2/27
$75k - $90k/yr
Senior
Bachelor's
New York, NY, USA
Hybrid

Hybrid work model; the arrangement is subject to change.

About the job

Requirements
  • A Bachelor's Degree.
  • At least 5 years of fundraising experience, preferably in a cultural and/or New York City arts institution.
  • Experience overseeing and building membership programs.
  • Experience in online giving and social media.
  • A proven, successful record of achieving fundraising goals.
  • Exceptional project management experience, with the ability to manage busy schedules with multiple deadlines.
  • Ability to adapt in a dynamic work environment, learn quickly, solve problems, and make decisions.
  • Strong leadership and interpersonal skills within staff culture and the ability to work positively in a flexible team environment with staff, vendors, donors, and various stakeholders.
  • Strong knowledge of donor databases and digital giving software, especially Salesforce, Tessitura, Donate2, Salesforce Marketing Cloud, and Traction Rec.
  • Detail-oriented with strong writing and proofreading skills and the ability to express different points of view and subject matter.
  • Willingness and desire to attend evening and weekend programming activities to cultivate and steward key donors and prospects.
  • Strong proficiency in Microsoft Word and Excel.
  • Ability to manage and motivate the Senior Associate, Membership and Digital Giving position.
Responsibilities
  • Drive fundraising strategy and growth for membership and patron groups, direct mail, and digital giving programs.
  • Develop and direct comprehensive digital and direct mail campaigns for fundraising, engagement, and stewardship to meet annual goals.
  • Collaborate across the Development team to ensure accurate, timely, and cohesive execution of campaigns.
  • Oversee donor acquisition, renewals, and special appeals for current and new membership and patron programs, including developing and tracking strategy, producing communication plans and schedules, briefing and editing copy for communications packages, serving as lead contact to Marketing and CRM teams for mailing schedules and execution, supervising internal and external vendors, developing targeted mailing lists, and evaluating appeal effectiveness.
  • Oversee digital membership cards by serving as lead contact to vendors, ensuring accurate setup and distribution, and troubleshooting member issues.
  • Evaluate and seek new giving channels by planning solicitations and acquisition strategies around diverse audiences and programs throughout the year.
  • Work with Development Major Gift Officers and program center directors to solicit prospects for upgrades and major gifts.
  • Implement social media strategy in conjunction with fundraising campaigns when appropriate.
  • Serve as the point person for Development and Marketing CRMs for data pulls supporting solicitations and emails.
  • Monitor digital campaign performance and identify improvements in timing, functionality, and results tracking.
  • Create and monitor the expense and revenue budget for membership and digital giving.
  • Review membership benefits regularly and ensure they are appropriately and promptly delivered to members.
  • Track performance metrics to measure campaign return on investment and prepare and distribute campaign briefs and reports to management.
  • Perform other duties and tasks related to the position's role within 92NY.
Desired Qualifications
  • An entrepreneurial approach to fundraising, projects, and assignments.
  • Supervision experience.
  • Familiarity with CRM, social media, and direct mail strategies.

About the company

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