Full-Time

Director of Product Marketing

Confirmed live in the last 24 hours

Viam

Viam

201-500 employees

Platform for building and managing smart machines

Data & Analytics
Robotics & Automation
Consumer Software

Compensation Overview

$170k - $250kAnnually

+ Equity Grants + Health Benefits + Total Rewards Package

Senior, Expert

New York, NY, USA

This role is based in NY.

Category
Product Marketing
Product
Required Skills
Market Research
Requirements
  • Proven experience in product marketing, particularly in early-stage and scaling tech environments.
  • A technical background with the ability to effectively communicate technical concepts to diverse audiences, guiding written and visual communication strategists.
  • Expertise in competitive intelligence and market positioning, with a track record of successful product launches.
  • Exceptional cross-functional collaboration skills, especially with product and engineering teams.
  • Created technical collateral around complex products.
  • Agility in a fast-moving environment, with a clear focus on long-term growth.
  • Influential, clear communication and presentation skills.
Responsibilities
  • Lead, manage, and inspire a growing team of product marketers.
  • Define, drive, and iterate differentiated technical messaging through market research, competitive analysis, and customer insights.
  • Shape data-driven product marketing strategies that align with business goals, fostering market awareness and growth. Activations may include conferences, webinars, campaigns, and/or education.
  • Develop and refine collateral such as technical blogs, demos, case studies, white papers, workshops, and presentations to educate the market, in collaboration with Content & Docs.
  • Lead cross-functional teams to create and execute marketing plans for announcements and new features, in collaboration with Product & Engineering.

Viam offers an open-source platform that simplifies the creation and management of smart machines and IoT devices, including industrial robots and smart home appliances. Developers can use any programming language and hardware, making the programming process user-friendly and similar to app development. Viam stands out by providing customizable components that reduce complexity, allowing businesses to innovate and prototype faster. The company's goal is to help enterprises efficiently build and improve their smart machines while leveraging data to enhance their performance.

Company Stage

Series B

Total Funding

$84.6M

Headquarters

Lafayette, Colorado

Founded

2020

Growth & Insights
Headcount

6 month growth

5%

1 year growth

9%

2 year growth

173%
Simplify Jobs

Simplify's Take

What believers are saying

  • Viam's Series B funding shows strong investor confidence in its growth potential.
  • Partnerships with Tennibot and KUKA highlight Viam's expanding market reach.
  • Carolyn Everson's board appointment strengthens Viam's strategic market positioning.

What critics are saying

  • Increased competition from established robotics companies could threaten Viam's market share.
  • Potential cybersecurity vulnerabilities in Viam's open-source platform pose data breach risks.
  • Supply chain disruptions may impact Viam's ability to deliver hardware components.

What makes Viam unique

  • Viam offers a user-friendly, open-source platform for smart machine development.
  • The platform supports any programming language, hardware, or existing software integration.
  • Viam's Modular Registry simplifies adding hardware components and services to smart machines.

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Benefits

100% covered medical/dental/vision insurance plans, commuter benefits

Competitive salary & equity packages

Reproductive Health Benefits including Fertility Benefits and Abortion Access Travel Benefits

25 days paid vacation and generous holiday observances

One Medical Membership

Class Pass & Citi Bike memberships

Free lunch everyday that you’re in the office

Paid parental leave