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Publicis Groupe

Runs advertising and digital transformation services

Media Supervisor

Performance & Paid MarketingUpdated on Nov 5
Full-timeMiami, FL, USA$55k - $75k /yrIn-person

About the Job

Requirements

  • A bachelor's degree in Advertising, Marketing, Communications, or a related field is required.
  • At least 3 years of experience in media planning and buying is required; experience in LATAM markets is preferred.
  • Bilingual proficiency in English and Spanish, both written and verbal, is required.
  • A solid understanding of media planning principles, research methodologies, and communication strategies is required.
  • Ability to work with data, including budget forecasting, rate analysis, and performance metrics, is required.
  • Proficiency with media tools and platforms such as Kantar, Ibope, Media Tools, Media Ocean, Prisma, DoubleClick, and Campaign Manager is required.
  • Ability to lead and mentor junior team members is required.
  • Ability to oversee multiple projects and priorities is required.
  • Ability to identify media trends and emerging opportunities to enhance campaign performance is required.
  • A proactive approach to problem-solving and process improvement is required.

Responsibilities

  • Contribute to integrated communications plans for LATAM markets.
  • Assist the Associate Media Director in crafting media strategies and recommendations.
  • Research and identify valuable consumer and media insights.
  • Stay informed about media trends and emerging platforms to enhance campaign innovation.
  • Request and evaluate proposals for special activations, and develop and share points of view.
  • Renegotiate proposals to ensure strategic alignment and added value.
  • Coordinate and lead meetings with media vendors to review opportunities.
  • Build strong relationships with media partners and agency collaborators.
  • Oversee negotiation, buying, and execution of media plans across channels.
  • Supervise campaign implementation, ensuring accuracy in pacing, spend, and delivery.
  • Serve as the final escalation point for inventory, billing, and invoice discrepancies.
  • Request and manage annual media budgets.
  • Analyze and forecast investments by media type, vendor, country, and brand.
  • Monitor rates, commitments, and financial variables such as rate inflation and exchange rates.
  • Collaborate with the data and analytics team on performance reporting and data validation.
  • Analyze campaign performance and provide strategic recommendations to optimize return on advertising spend.
  • Ensure delivery against key success metrics and drive continuous improvement.
  • Supervise and mentor Associates, providing clear direction and timely feedback.
  • Conduct performance evaluations and support professional development.
  • Collaborate with local Starcom teams to share best practices and support local needs.
  • Propose process improvements to enhance efficiency and consistency.

Desired Qualifications

  • Experience in media planning and buying within LATAM markets is preferred.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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