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Full-Time

Head of Mid-Market Sales

Posted on 7/15/2024

Vendelux

Vendelux

51-200 employees

B2B platform for event marketing insights

Data & Analytics
AI & Machine Learning

Senior, Expert

New York, NY, USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Sales
Requirements
  • Minimum of 5 years of experience in a Sales role closing new business
  • Minimum of 3 years experience in managing Account Executives, including hiring and training
  • Experience working in a high growth SaaS startup and in mid-market/commercial sales
  • Experience with both US and European markets
  • Likes a fast paced environment and is a quick learner
Responsibilities
  • Achieving growth and hitting sales targets by successfully managing the team and by assessing the teams’ strengths and weaknesses
  • Be a player-coach, when starting, by closing their own deals to achieve proficiency with the product and the industry
  • Manage team of 5-6 Account Executives to become consistent closers
  • Shadow Account Executives to provide specific mentoring
  • Forecast revenue on a monthly and quarterly basis
  • Partner with the Client Success team to make sure that new clients are set up for success and there is an ongoing feedback loop

Vendelux provides a platform that enhances how businesses manage in-person marketing events, specifically in the B2B sector. The platform offers access to a comprehensive database containing detailed information on over 160,000 B2B events and 10 million profiles of attendees and companies. This allows users to efficiently research and select the most beneficial events to attend or sponsor, saving time compared to traditional search methods. Vendelux operates on a subscription model, giving clients continuous access to updated data, which helps them demonstrate the value of events to financial decision-makers. The platform facilitates connections between sales and marketing teams, enabling better coordination for event activities. Vendelux's goal is to help businesses optimize their marketing strategies, generate leads, and enhance their brand presence through informed decision-making regarding event participation.

Company Stage

Series A

Total Funding

$17.9M

Headquarters

New York City, New York

Founded

2021

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
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Simplify's Take

What believers are saying

  • Vendelux's recent $14 million Series A funding round indicates strong investor confidence and provides ample resources for further innovation and growth.
  • The platform's AI-driven capabilities allow companies to make data-driven decisions, potentially leading to higher ROI and more effective marketing strategies.
  • Recognition in Forrester's Best Practice Report and winning the Eventex Award for Best Event AI Technology bolster Vendelux's credibility and market position.

What critics are saying

  • The reliance on in-person events makes Vendelux vulnerable to disruptions like pandemics, which could severely impact its business model.
  • The competitive landscape for event marketing platforms is intense, with new entrants and established players constantly innovating.

What makes Vendelux unique

  • Vendelux leverages AI to provide unparalleled event intelligence, setting it apart from traditional event marketing platforms that rely on manual data collection.
  • The platform's extensive database of over 160,000 B2B events and 10 million profiles offers a depth of insight that competitors struggle to match.
  • Integration with major CRM systems like Salesforce and HubSpot enhances Vendelux's value proposition by enabling seamless ROI tracking for in-person events.
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