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Boston Scientific

Medical devices maker for interventional specialties

Global Marketing Director - Carotid Therapies, Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeMaple Grove, MN, USA

About the Job

Requirements

  • A bachelor's degree and at least 10 years of professional experience are required.
  • At least 5 years of experience in marketing, commercial leadership, portfolio management, or related business leadership roles within medical technology, pharmaceuticals, biotechnology, or a similarly complex health care environment are required.
  • Success leading, coaching, and developing high-performing teams is required, including setting strategic direction through other leaders, building succession pipelines, and establishing accountability for measurable business outcomes.
  • Experience spanning clinical marketing, upstream marketing, and downstream marketing for complex Class III medical devices is required, including clinical evidence translation, physician education, product strategy, and commercialization.
  • Experience developing and executing commercial strategies, market development initiatives, and product or therapy commercialization plans is required.
  • Experience developing long-range business and portfolio strategies and translating them into executable plans with measurable results is required.
  • The ability to lead complex cross-functional initiatives and influence decisions across highly matrixed organizations is required, including developing global upstream and downstream marketing strategies and collaborating with regional commercial and cross-functional partners across multiple geographies.
  • Strong business acumen and analytical capabilities are required to assess market opportunities, evaluate competitive dynamics, and prioritize strategic investments.
  • Customer orientation and understanding of health care markets, physician engagement, and commercial adoption dynamics are required.
  • Communication, stakeholder management, and executive influence skills are required to establish credibility and align diverse stakeholders around strategic priorities.
  • The ability to navigate ambiguity, lead through change, and deliver results in a dynamic business environment is required.
  • The ability to travel domestically and internationally as required is required.

Responsibilities

  • Lead all aspects of Global Carotid Therapies Marketing, oversee upstream and downstream marketing, and serve as a key member of the cross-functional franchise leadership team.
  • Establish and lead integrated global upstream and downstream strategies, aligning portfolio direction, clinical and commercial priorities, and regional execution across markets.
  • Set the long-term vision and strategic direction for the carotid franchise, translating market dynamics, customer insights, clinical evidence, and competitive trends into growth and portfolio strategies.
  • Develop and execute integrated global commercial plans that align long-range strategy with annual operating priorities to drive revenue growth, profitability, investment decisions, and marketing performance.
  • Drive U.S. TCAR growth and market development by partnering with commercial leadership to accelerate therapy adoption, address barriers to growth, strengthen physician engagement, and reinforce TCAR's differentiated position.
  • Lead global TCAR expansion strategy by prioritizing markets and aligning regional and cross-functional partners on business cases, regulatory, reimbursement, clinical, operational, and commercial requirements for successful market entry and sustainable growth.
  • Shape the future carotid portfolio by leading upstream strategy, product lifecycle management, and portfolio planning; partner with R&D and cross-functional teams to translate unmet clinical needs and market opportunities into product development and investment priorities.
  • Anticipate and respond to competitive and market dynamics by developing strategies to protect market leadership, strengthen differentiation, and identify growth opportunities.
  • Champion the voice of the customer and business by building relationships with physicians and key opinion leaders and translating insights into commercial strategies, product requirements, and portfolio decisions.
  • Develop and sustain trusted relationships with U.S. vascular surgeons, including influential physician leaders, to inform therapy adoption, clinical strategy, and portfolio priorities.
  • Build, lead, and develop a high-performing global marketing team by setting priorities and accountabilities, coaching and developing talent, and fostering ownership, collaboration, inclusion, and continuous improvement.
  • Build organizational capability across clinical, upstream, and downstream marketing; empower leaders with clear decision rights, accountability, and development plans.
  • Lead effectively across a highly matrixed global organization, partnering with Sales, R&D, Clinical, Medical Affairs, Regulatory, Quality, Operations, Finance, HEMA, and regional teams to align priorities, resolve challenges, and drive execution.
  • Build productive partnerships across global functions and geographies, incorporate regional market insights into strategy, and align stakeholders on decisions, ownership, and execution.
  • Drive strategic decision-making and organizational alignment by balancing near-term performance with long-term opportunities, making resource and investment trade-offs, and advising senior leadership on franchise performance, risks, and strategic priorities.

Desired Qualifications

  • An MBA or other advanced degree is preferred.
  • Direct experience with highly technical, procedure-intensive implantable medical devices, such as aortic stent grafts used in endovascular aneurysm repair or thoracic endovascular aortic repair, transcatheter aortic valve replacement, or comparable technologies requiring physician training and clinical or field support during procedures is preferred.
  • The ability to connect global upstream portfolio and innovation strategies with downstream commercialization, adapting go-to-market approaches to regional clinical practices, market access requirements, and customer needs is preferred.
  • Proven success accelerating therapy adoption, developing new markets, and driving commercial growth in highly competitive environments is preferred.
  • Experience developing and executing international market expansion strategies across diverse regulatory, reimbursement, and commercial environments is preferred.
  • Demonstrated experience influencing product innovation, R&D priorities, product lifecycle management, and portfolio investment decisions is preferred.
  • Established relationships and credibility with U.S. vascular surgeons, including experience engaging influential physician leaders and supporting adoption of complex vascular or endovascular therapies, are preferred.
  • Strong experience building and sustaining relationships with physician key opinion leaders to inform clinical strategy, product development, and commercial initiatives is preferred.
  • A track record of leading organizations through business transformation, competitive disruption, or significant market change is preferred.

About the Company

Boston Scientific

Medical devices maker for interventional specialties

Boston Scientific designs and makes medical devices used in procedures across cardiology, endoscopy, urology, and neuromodulation. Its products help doctors diagnose and treat conditions by guiding minimally invasive interventions and delivering therapies inside the body, with revenue from hospitals and clinics. The firm differentiates itself through a broad, global portfolio and heavy ongoing investment in research and development to expand capabilities and address complex health issues. Its goal is to improve patient care by providing reliable, effective medical devices and solutions that enable clinicians to perform safer, more effective procedures while growing its business.

Company size
10,001+
Company stage
IPO
Headquarters
Marlborough, MA
Founded
1979

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