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Varsity Brands

Operates cheerleading camps, apparel, and competitions

Field Sales Professional

Field SalesUpdated on Nov 12
Full-time

About the Job

Requirements

  • Have at least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • Have an associate’s degree or equivalent work experience; a bachelor’s degree is preferred.
  • Maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.
  • Demonstrate self-direction and autonomy in managing tasks, projects, and responsibilities.
  • Have problem-solving, organizational, and multitasking skills.
  • Have verbal and written communication abilities for interacting with clients and internal team members.
  • Prioritize and manage tasks to meet deadlines and maintain efficiency.
  • Have intermediate proficiency in Microsoft Word, Excel, PowerPoint, and a customer relationship management system.
  • Maintain a distraction-free in-home office environment.

Responsibilities

  • Provide consultative customer service to coaches across an assigned territory.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads within the territory through cold calling and lead generation campaigns.
  • Use company customer relationship management functions for prospecting, account management, and activity tracking.
  • Increase sales in existing accounts by serving all sports and levels.
  • Use business intelligence about prospects to identify trends and opportunities.
  • Manage an account list and travel within the assigned territory.
  • Represent Varsity Brands and demonstrate its core values and ethical standards.

About the Company

Varsity Brands

Operates cheerleading camps, apparel, and competitions

Varsity Brands coordinates the school experience through three main streams: training camps for cheerleaders, a uniform and apparel business, and national cheerleading and student-sports competitions. Camps train teams, uniforms and gear are sold to schools, and competitions are organized and historically broadcast on networks like ESPN, tying training, gear, and events together. The company distinguishes itself by offering an integrated suite—camps, equipment, apparel, and events—supported by a distribution network and publishing through its affiliated brands. Its goal is to be the leading partner for student activity programs in schools, providing comprehensive services and events on a national scale.

Company size
5,001-10,000
Company stage
Acquired
Total funding
$4.8B
Headquarters
Memphis, TN
Founded
1974

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