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McDonald's

Runs and franchises fast-food restaurants

Supervisor - Data Analytics

Data AnalysisPosted on Nov 12
Full-timeChicago, IL, USA$95.5k - $119.4k /yrIn-person

About the Job

Requirements

  • At least 3 years of experience in marketing analytics, preferably focused on business analytics or finance.
  • A bachelor's degree in business analytics, marketing, finance, or a related field.
  • Strong proficiency in data analysis tools such as Excel, Tableau, or similar platforms.
  • Ability to create data-driven stories, visualize data effectively, and draw insights from complex datasets.
  • Curiosity about customer behavior and ability to communicate insights through storytelling.
  • Ability to work in an ambiguous environment.
  • Ability to establish and meet deadlines while prioritizing workload.
  • Ability to operate effectively in a team-based environment.

Responsibilities

  • Lead performance reporting across marketing campaigns, including new products, promotions and deals, brand advertising campaigns, and retail promotions, to understand campaign impacts on customer behavior and business results such as sales and transactions.
  • Generate pre-campaign business performance metric projections, communicate in-campaign reporting across functions, and analyze post-campaign data using transaction- and customer-level data and business KPIs.
  • Design and implement measurement plans tailored to marketing campaigns and aligned with the cross-functional team's strategic learning plans.
  • Design and measure tests for menu boards and other owned channels to understand and optimize customer behavior.
  • Answer strategic business questions through data-led insights and accurate analyses.
  • Communicate learnings across the business to influence strategic decisions and generate sales growth.
  • Collaborate with the broader analytics team to implement technologies and processes that enhance campaign measurement capabilities.

Desired Qualifications

  • Experience focused on business analytics or finance.

About the Company

McDonald's

Runs and franchises fast-food restaurants

McDonald's runs and franchises quick-service restaurants for customers seeking burgers, chicken, fries, breakfast food and coffee. Its menu includes the Big Mac and Chicken McNuggets, while customers order at counters, drive-throughs, self-service kiosks and through its mobile app. Independent operators run most locations under agreements that license the brand and restaurant system. The corporation earns money from its own restaurant sales and from franchise royalties, rent and initial fees, with conventional franchise sites supported by property it owns or leases. The modern business dates to Ray Kroc's McDonald's System in 1955 and is headquartered in Chicago, Illinois.

Company size
10,001+
Company stage
IPO
Headquarters
Chicago, IL
Founded
1955

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