Full-Time

Coordinator

Affiliate Marketing

Posted on 12/21/2024

Bombas

Bombas

201-500 employees

Sells comfortable socks with donation model

Social Impact
Consumer Goods

Compensation Overview

$50k - $60kAnnually

+ Bonus + Equity Target Award Opportunities

Junior, Mid

New York, NY, USA

Role will be working out of Bombas HQ in New York City.

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • 1-2+ years of experience in affiliate marketing, with a proven track record of driving revenue growth through affiliate channels.
  • Strong understanding of affiliate marketing best practices and industry trends.
  • Experience with affiliate marketing platforms, such as Impact Radius, Commission Junction, ShareASale, or Partnerize.
  • Excellent analytical and problem-solving skills.
  • Strong communication and relationship-building skills.
  • Ability to work collaboratively with cross-functional teams.
Responsibilities
  • Platform Management (Ascend by Partnerize). Responsible for uploading textlinks and banners, creating partner newsletters, validating transaction inquiries, and monitoring daily sales and spend.
  • Develop and execute affiliate marketing strategies and campaigns to drive customer acquisition and revenue growth.
  • Track and analyze campaign performance, identifying optimizations and opportunities for improvement.
  • Build affiliate relationships; for recruitment, activation, and retention of affiliate partners.
  • Collaborate with internal teams, including Product, Marketing, and Creative, to ensure seamless execution of affiliate marketing initiatives.
  • Monitor industry trends and competitor activity to identify opportunities in the affiliate space.

Bombas creates comfortable socks and apparel while also making a social impact through its one-for-one business model. For every item purchased, Bombas donates a similar item to someone in need, addressing the high demand for socks in homeless shelters. The company offers a variety of products for men, women, and children, including socks, slippers, and other apparel, primarily through its e-commerce platform, bombas.com. Bombas stands out from competitors by combining high-quality, comfortable products with a strong commitment to social good, which fosters brand loyalty among socially conscious consumers. Additionally, Bombas has launched special collections, such as the Black Hive Collection, to celebrate Black excellence and support the contributions of Black creators. The goal of Bombas is to provide comfort to customers while also helping those less fortunate through their donations.

Company Stage

Late Stage VC

Total Funding

$149M

Headquarters

New York City, New York

Founded

2013

Growth & Insights
Headcount

6 month growth

1%

1 year growth

5%

2 year growth

3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Sustainable fashion trends support Bombas' ethical and socially responsible business model.
  • Direct-to-consumer approach allows Bombas to maintain strong customer relationships and profit margins.
  • Athleisure trend offers Bombas opportunities to expand beyond socks and slides.

What critics are saying

  • Increased competition from brands like Allbirds may dilute Bombas' market share.
  • Fast fashion alternatives could pressure Bombas' pricing strategy and profit margins.
  • Supply chain challenges, like cotton shortages, may affect Bombas' product quality and availability.

What makes Bombas unique

  • Bombas' one-for-one model aligns with growing consumer interest in ethical production.
  • The company collaborates with popular franchises, enhancing brand visibility and customer reach.
  • Bombas' focus on comfort and social impact sets it apart in the apparel market.

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