C

Cobalt

Subscription-based penetration testing service

Senior Growth Marketing Manager

Growth MarketingConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • At least 6 years of marketing experience focused on growth, demand generation, or regional marketing; B2B technology or cybersecurity experience is ideal.
  • Demonstrable expertise in account-based marketing strategies, tactics, and modern growth technologies.
  • Expertise with Salesforce, HubSpot, and intent tools such as UserGems or 6Sense, plus hands-on experience developing MCP agents.
  • Ability to interpret data to derive actionable insights that drive campaign optimization and improve outcomes.
  • Exceptional written and verbal communication skills and ability to create engaging, conversion-focused content.
  • Strong ownership and ability to manage multiple projects and meet deadlines in a fast-paced environment.

Responsibilities

  • Develop and execute integrated marketing plans aligned with company growth objectives, focusing on new-logo acquisition and expansion within existing customer accounts.
  • Drive multi-channel initiatives, including email, webinars, social, direct mail, and digital advertising, to guide target prospects through every phase of the buyer journey.
  • Design and oversee automated agents to streamline routine workflows, accelerate program delivery, and support swift execution.
  • Use UserGems intent signals and tracking to trigger automated playbooks that engage buying committees and follow previous champions to new target accounts.
  • Develop programs to nurture existing customers and leverage customer success stories to drive whitespace expansion and cross-sell.
  • Co-own the content calendar with the content team and design multi-format programs to engage key contacts and activate target accounts.
  • Serve as the primary marketing contact for sales and business development representative teams, leading weekly syncs to align teams and equip sellers on activation plans and performance expectations.
  • Continuously track active program metrics and take ownership of course corrections to meet key performance targets.

Desired Qualifications

  • Experience in a B2B technology or cybersecurity environment.

About the Company

Cobalt

Subscription-based penetration testing service

Cobalt.io focuses on cybersecurity by offering Pentest as a Service (PtaaS) through a subscription-based platform for continuous penetration testing. It works by providing ongoing simulated cyberattacks and automated checks across an organization’s digital assets, with services tailored to enterprise needs and asset count, enabling clients to identify and fix vulnerabilities over time. The platform supports on-demand testing and scales with the client’s security posture, backed by SOC 2 Type 1 certification to demonstrate strong security controls. Compared to competitors, Cobalt.io emphasizes a scalable, subscription-based model that delivers continuous testing rather than one-off assessments, targeting large customers such as educational institutions, financial services, and tech companies. The company’s goal is to help organizations regularly assess and improve their security posture, protect sensitive data, and meet regulatory and compliance requirements.

Company size
501-1,000
Company stage
Series B
Total funding
$37M
Headquarters
San Francisco, CA
Founded
2013

Recently Posted Jobs

Explore more opportunities at Cobalt

See more jobs