Red Bull

Manufactures and markets energy drinks

Head of Retail Key Accounts

Account ManagementConfirmed live in the last 24 hours

Full-timeSydney NSW, AustraliaNo salary listedIn-person

About the Job

Requirements

6-8 years of sales management experience within the Australian fast-moving consumer goods market.
Strong experience in the fast-moving consumer goods retail channel.
Advanced negotiation capabilities, with a proven record of terms negotiations.
Strong technical sales skills in analysis, insights, category management, and forecasting.
Fast-moving consumer goods field management experience.
A commitment to people management and development, with a proven ability to build and develop talent.
Qualification to work in Australia, with the ability to provide evidence of work authorization if required.

Responsibilities

Achieve annual budgeting and forecasting targets.
Develop and deliver the annual Business Plan and agreed targets and assignments.
Agree strategic priorities that define the present and future of brand activation, category sales, and distribution.
Establish strong relationships with internal and external key stakeholders.
Set and measure distribution, ranging, visibility, and perfect-store targets for responsible channels.
Develop and implement pricing and promotion strategies.
Lead and manage the Retail Key Account Team.
Stay up to date with market intelligence and developments in the field and channel.
Motivate people to achieve exceptional performance.
Ensure agreed service levels at national, state, and customer levels are consistently met.
Drive strong working relationships with internal and third-party Field and Category teams.
Build strong collaboration across Marketing, Finance, and Operations departments.
Implement continuous improvement plans.
Implement best-practice initiatives and set the example at a national level.

Job Description

ACHIEVEMENT OF KEY RESULTS AND DELIVERABLES

Achieve annual budgeting and forecasting targets
Develop and deliver the annual Business Plan and agreed targets and assignments set
Agree strategic priorities that define the present and the future of brand activation, category sales and distribution
Establish strong relationships with key stakeholders (internal and external)
Set and measure distribution, ranging, visibility and perfect store targets for responsible channels
Develop and implement pricing and promotion strategies

TEAM LEADERSHIP

Lead and manage the Retail Key Account Team
Stay up to date with market intelligence, know what is going on in the field and channel (finger on the pulse)!
To be regarded as a leading and highly respected manager within Red Bull, with continued pursuit of motivating people to exceptional performance
Ensures agreed service levels at National, State and customer levels are always met

COLLABORATION

Drive a strong working relationship with internal and third-party Field and Category teams
Build strong collaboration across our key departments: Marketing, Finance, Operations
Implement continuous improvement plans
Implement ‘best practice’ initiatives, setting the example at a national level

Qualifications

6-8 years' sales management experience within the Australian FMCG market
Strong experience in FMCG Retail channel is essential
Advanced negotiation capabilities, with a proven record of terms negotiations
Strong technical sales skills: analysis, insights, category management, and forecasting
FMCG field management experience is essential
A commitment to people management and development with a proven ability to build and develop talent

Additional Information

Thank you recruitment agencies, we will be recruiting this role internally.

You warrant that:

You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).
All the information you have submitted to Red Bull Australia Pty Ltd (including via this application and any attachments) is true, accurate and complete. You understand that if any information you have provided is false or misleading we may reject your application, review any employment offer made to you and potentially dismiss you from any employment with Red Bull Australia Pty Ltd.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size: 10,001+
Company stage: Not listed
Total funding: Not listed
Headquarters: Salzburg, Austria
Founded: 1984

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