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Harrow

Compounds ophthalmic formulations; markets branded drugs

Brand Marketer - Ocular Surface Products

Brand & Creative MarketingPosted on Nov 9
Full-timeRemote in USA

About the Job

Requirements

  • A bachelor's degree and 3–6 years of experience in pharmaceutical, biotech, or healthcare marketing, including at least 2 years in brand or product marketing.
  • Experience taking promotional materials through PRC/MLR review and familiarity with Veeva PromoMats or similar systems and workflows.
  • Strong project management skills and ability to manage several brands simultaneously.
  • Experience with personal and non-personal healthcare professional promotion and digital marketing.
  • Proficiency with AI platforms such as ChatGPT and Claude, and Slack.

Responsibilities

  • Build and execute tactical plans and calendars.
  • Develop campaigns and content with agencies and Graphic Designers, taking materials through PRC approval.
  • Create and refresh field resources, email, and digital assets with Digital Marketing.
  • Manage brand budgets, statements of work, and purchase orders.
  • Track campaign and brand performance and report monthly to the Lead, Ocular Surface Marketing.
  • Lead the transition of newly acquired brands into Harrow’s portfolio, including materials, PRC submissions, and field tools.
  • Support speaker bureau, peer-to-peer, and key opinion leader programs, and plan congress presence for assigned brands.
  • Manage promotional materials inventory and field-facing tools.
  • Serve as the subject-matter expert and brand ambassador for assigned brands, internally and externally.
  • Execute omnichannel campaigns for assigned brands across personal and non-personal channels, and track channel performance.

Desired Qualifications

  • Ophthalmology or eye care experience.
  • Agency management experience.
  • Proficiency with Salesforce, Pardot, HubSpot, Power BI, and Google Analytics; Adobe Suite is a plus.

About the Company

Harrow

Compounds ophthalmic formulations; markets branded drugs

Harrow is a publicly traded ophthalmic pharmaceutical company that combines a compounding business (ImprimisRx) with a growing portfolio of FDA-approved branded drugs and biotech ventures. It delivers customized compounded sterile and topical eye medications directly to physicians and patients, and also markets branded drugs and biosimilars like ILEVRO, MAXITROL, and VEVYE, plus retinal-disease biosimilars. It differentiates itself by owning production and distribution facilities, being licensed in all 50 states, and growing through acquisitions to broaden its portfolio, along with investments in Melt Pharmaceuticals and Surface Ophthalmics. Its goal is to provide accessible, high-quality eye medications and to build a broad, vertically integrated ophthalmology platform serving surgeons, hospitals, and patients nationwide.

Company size
201-500
Company stage
IPO
Headquarters
Nashville, TN
Founded
1998

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