Full-Time

Freelance Swedish Content Writer

Seo

Posted on 7/19/2023

Farfetch

Farfetch

1,001-5,000 employees

Online marketplace for luxury fashion items

Consumer Software
Consumer Goods

Junior, Mid, Senior

London, UK

Required Skills
SEO
Requirements
  • You speak Swedish to a native level and English fluently (spoken and written)
  • You are a strong writer with experience creating engaging copy
  • You are keen to learn about SEO and optimising content
  • You have knowledge of fashion at all levels from high-end designers to cutting edge street style
  • You are knowledgeable of garment and accessory construction
  • You can work to clear deadlines but also to work independently
  • You can work quickly and to agreed targets
Responsibilities
  • You will create and translate copy for listing descriptions from English into Swedish
  • You will become a quality guardian for our Swedish tone of voice and an expert on particular fashion brands and categories
  • You will track and correct defects in listing descriptions and other localised content

Farfetch operates an online marketplace that connects luxury fashion brands, boutique retailers, and consumers around the world. The platform allows users to buy and sell high-end fashion items, catering to a clientele that values quality and exclusivity. Farfetch partners with various luxury brands and boutiques, providing them with a digital space to showcase their products. The company generates revenue primarily through commissions on sales made through its platform, and it also offers additional services like digital marketing and logistics to help brands manage their online presence. A key aspect of Farfetch's business is its acquisition of companies like LUXCLUSIF, which enables it to enter the pre-owned luxury goods market. The goal of Farfetch is to create a comprehensive digital marketplace that enhances the shopping experience for luxury fashion consumers while supporting brands and retailers in reaching a global audience.

Company Stage

IPO

Total Funding

$682.9M

Headquarters

London, United Kingdom

Founded

2007

Growth & Insights
Headcount

6 month growth

-11%

1 year growth

-28%

2 year growth

-36%
Simplify Jobs

Simplify's Take

What believers are saying

  • Virtual try-on technology is gaining popularity in luxury fashion.
  • Farfetch can capitalize on Yoox Net-A-Porter's exit from China.
  • Exclusive partnerships, like with Officina Bernardi, enhance Farfetch's offerings.

What critics are saying

  • Increased competition from Mytheresa could impact Farfetch's market share.
  • Farfetch faces challenges in maintaining its presence in the Chinese market.
  • The sale to Coupang indicates potential financial instability for Farfetch.

What makes Farfetch unique

  • Farfetch connects luxury brands and consumers through a unique online marketplace.
  • The platform offers modular, API-enabled technology for luxury fashion brands.
  • Farfetch provides commerce solutions, enhancing brands' online presence and sales.

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