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First West Credit Union

Member-owned financial co-operative providing banking

Member Advisor

Retail & Commercial BankingPosted on Nov 6
Full-timePenticton, BC, Canada$46.9k - $50.2kIn-person

About the Job

Requirements

  • A high school diploma or equivalent education and/or experience is required; a two-year college, trade, or technical school diploma is an asset.
  • Completion of the Tru Cooperative Sales Essentials Course is required within six months of hire.
  • Completion of the internal Tru Cooperative certification program specific to this role is required within the required timeframe.
  • Two years of retail or customer service experience, or equivalent experience, is required.
  • Sales and cash-handling experience are preferred.
  • Ability to identify member needs and recommend products and services is required.
  • Strong interpersonal skills and ability to build relationships with current and potential members are required.
  • Ability to remain positive, adapt to change, and work in a busy environment is required.
  • Proficiency with computer software programs such as Microsoft Office is required.
  • Understanding of risk and risk ownership, demonstrated by adherence to policies and procedures, is required.

Responsibilities

  • Build relationships with current and potential members, identify members’ life-stage needs, provide financial advice or refer members to the appropriate advisor, and triage member questions to online banking when appropriate.
  • Process member transactions, including opening personal or business accounts, issuing debit and credit cards, and handling deposits.
  • Direct members to appropriate digital channels and increase digital banking adoption in line with branch goals.
  • Achieve established individual sales and referral targets.
  • Support annual branch goals and objectives by promoting Tru Cooperative Bank products and services, participating in branch campaigns, and seeking cross-sell and referral opportunities during member interactions.
  • Stay informed about emerging trends, regulatory changes, and industry best practices, and participate in process-improvement opportunities that protect the organization’s interests.
  • Meet service-level agreements and productivity targets, and prioritize and manage schedules in accordance with the Day in the Life guideline to support goals and a consistent member experience.
  • Participate as a team member, help build a positive and diverse work environment, assist and mentor others in completing work activities, and address communication issues efficiently.
  • Perform other duties as required by branch leadership.

Desired Qualifications

  • Sales and cash-handling experience.
  • A two-year college, trade, or technical school diploma.

About the Company

First West Credit Union

Member-owned financial co-operative providing banking

First West Credit Union is a member-owned Canadian financial co-operative offering traditional banking and wealth management through local brands Island Savings, Envision Financial, Valley First, and Enderby & District Financial. Members access everyday banking, loans, and financial planning via branch networks and teams of financial advisors. It differentiates itself by staying ultra-local through a multi-brand cooperative model that pools resources while keeping a local-first focus and active community involvement. Its goal is to help members, employees, and communities flourish by supporting sustainable local growth and redefining banking as cooperative and community-driven.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Langley, Canada
Founded
1946

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