Full-Time

Paid Media Manager

Posted on 3/14/2024

Epic Games

Epic Games

5,001-10,000 employees

Develops 3D engine technology and digital platforms

Industrial & Manufacturing
Consumer Software
Real Estate
Education
Gaming

Senior

Morrisville, NC, USA

Required Skills
Marketing
Excel/Numbers/Sheets
Requirements
  • Manager-level experience in digital media, preferably within the games industry across PC, mobile, and console verticals with an excess of 2 years of directly relevant experience
  • Experience running and setting up global campaigns, including operations, insights, and optimization based on different countries and cultures
  • Demonstrated ability to communicate performance to a diverse internal audience of executives, creatives, and engineers; with clarity and data accuracy
  • Experience building teams and working independently
  • Full understanding of UA attribution: how it works, attribution logic/models, all types of fraud, and data privacy
  • Have pioneered new products and optimization methods with ad partners
  • Experience designing, running, and reporting creative tests
  • Experience doing UA worldwide, knowing the channel, creative, and bidding nuances of each major region
  • Expert in Excel, Tableau; SQL and query skills is a bonus
  • More bonus points if you have designed and built an automated solution that made a significant impact on company KPIs
Responsibilities
  • Lead paid media campaign strategy across PC, mobile, PlayStation, Xbox, and Switch that must comply with privacy-first measurement and attribution
  • Collaborate with game, marketing teams, and senior leadership to build out marketing plans and media campaigns for key initiatives
  • Present reports to senior leadership, including learnings and outcomes of media spend
  • Mentor paid media managers in campaign execution excellence
  • Spearhead new ways of problem-solving for growth and retention using quantitative and creative methods
  • Build relationships with ad partners--including a hands-on approach, working with partners to test new things and push what is possible
  • Partner with engineers and analysts to understand and improve in-house systems for reporting and programmatic optimization

Epic Games is a prominent provider of Unreal Engine, a widely utilized 3D engine technology with applications in gaming, film, architecture, automotive, and simulation. The company also offers Epic Online Services and Epic Games Store, establishing a comprehensive digital platform for developers and creators to produce, distribute, and manage games and other content.

Company Stage

IPO

Total Funding

$15.4B

Headquarters

Cary, North Carolina

Founded

1991

Growth & Insights
Headcount

6 month growth

10%

1 year growth

1%

2 year growth

33%

Benefits

Health coverage - 100% of the premiums for both you and your dependents. Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match and profit share

Robust mental well-being programs & free therapy and coaching for employees & dependents

Unlimited PTO & sick time

Paid sabbatical

INACTIVE