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Moxxi Digital

Performance marketing with owned media properties

Junior Optimization Analyst

Full-TimeUpdated on 10/23/2026
$60k - $65k
Entry, Junior
New York, NY, USA
In Person
Data & AnalyticsData Analysis

About the job

Requirements
  • Have 0–2 years of experience, or relevant internships, in analytics, marketing, product, operations, or related fields.
  • Be comfortable using Excel or Google Sheets to manipulate data, build formulas, and create clear summaries.
  • Be detail-oriented and able to identify anomalies in datasets.
  • Be able to communicate data findings in plain language and translate them into actionable insights.
  • Be eager to learn new tools, frameworks, and ways of working.
  • Be interested in using modern tools, including artificial intelligence, to work more efficiently.
Responsibilities
  • Pull, organize, and analyze performance data from internal tools and platforms.
  • Build and maintain dashboards that track key growth and optimization metrics.
  • Prepare clear summaries of what is working, what is not, and what the data suggests the team should try next.
  • Identify trends, anomalies, and patterns that inform optimization decisions.
  • Support senior analysts with data gathering, quality assurance, and visualization tasks.
  • Develop an understanding of the metrics that drive business performance.
  • Assist with setting up, monitoring, and analyzing A/B tests and other experiments.
  • Track test performance and flag results that reach statistical significance or show unexpected patterns.
  • Document experiment hypotheses, methodologies, and learnings for the team.
  • Use data to support prioritization of optimization opportunities.
  • Identify underperforming areas across funnels, flows, and campaigns and surface them to stakeholders.
  • Work with product managers, account managers, and analysts to understand priorities and how data supports decision-making.
  • Partner with account managers to connect optimization efforts to client goals and performance.
  • Support senior analysts in forming and validating hypotheses.
  • Collaborate with design and engineering teams to implement tests and product changes.
  • Participate in growth meetings, stand-ups, and retrospectives, sharing data-driven observations.
  • Maintain documentation for optimization workflows and testing processes.
  • Support rollout of new tools, dashboards, or tracking implementations.
  • Assist with quality assurance for tracking, tagging, and data accuracy.
  • Use AI-powered tools and automation to improve efficiency.
Desired Qualifications
  • Have exposure to analytics tools such as Google Analytics, Mixpanel, Amplitude, or Looker.
  • Have a basic understanding of experimentation and A/B testing concepts.
  • Have familiarity with SQL or an interest in learning it.
  • Have experience with project management or documentation tools such as Notion, Asana, or JIRA.

About the company

Moxxi Digital runs performance marketing campaigns by owning and operating its own media properties to attract customers for advertisers. Its core tool, the Performance Acquisition Engine, analyzes data, continuously tests campaigns, and optimizes to boost engagement, using a pay-for-performance pricing model. Unlike many peers, it is bootstrapped and profitable, relies on a proprietary optimization engine and owned media to collect first-party data, and blends managed services with direct audience monetization. The goal is to deliver scalable, high-ROI customer acquisition for advertisers while growing its own data-driven, first-party inventory.

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2022

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Simplify Jobs

Simplify's Take

What believers are saying

  • Moxxi was accepting new partners in August 2026 and showing active hiring.
  • Open roles in software engineering and IT-security signal ongoing product and infrastructure investment.
  • The March 2026 'AI-native' repositioning targets faster optimization and stronger advertiser ROI.

What critics are saying

  • Moxxi's 2026 site depends on AI and owned media; attribution cracks can compress margins.
  • No funding disclosure or public financials leaves runway and scale unverified for employers.
  • Performance marketing faces platform policy shifts; Google or Meta changes can break acquisition economics quickly.

What makes Moxxi Digital unique

  • Moxxi owns consumer media, first-party data, adtech, and AI decisioning end-to-end.
  • Its March 2026 site says campaigns run across eight consumer verticals with owned media.
  • Kevin Riehl leads product, yield, and analytics, signaling operator-led optimization depth.

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Benefits

  • Remote Work Options
  • Flexible Work Hours
  • Paid Vacation
  • Health Insurance
  • 401(k) Retirement Plan
  • Stock Options
  • Company Equity
  • Wellness Program
  • Gym Membership
  • Mental Health Support
  • Phone/Internet Stipend
  • Home Office Stipend

Growth & Insights

6 month growth

3%

1 year growth

3%

2 year growth

3%