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Webranking

Independent Italian SEO and web marketing

Digital Analytics & Insights Specialist

Data AnalysisConfirmed live in the last 24 hours
Full-timeCorreggio, Italy€26k - €34k /yr

About the Job

Requirements

  • At least 2 years of experience in digital analytics, performance analysis, business intelligence, or data-driven consulting.
  • Knowledge of Google Analytics 4, Adobe Analytics, Customer Journey Analytics, or similar tools.
  • Strong proficiency in Excel or Google Sheets and familiarity with Looker Studio, Power BI, Tableau, or other data-visualization tools.
  • Experience analyzing funnels, customer journeys, digital campaigns, and user behavior.
  • Familiarity with A/B testing, conversion rate optimization, and test-and-learn approaches.
  • Ability to connect different data sources and translate data into actionable recommendations.
  • Consultative approach, organizational autonomy, and ability to work with different stakeholders.
  • Availability for regular trips to the client site near Bologna, with frequency to be agreed.
  • Analytical ability and attention to detail to interpret complex data and provide actionable insights.
  • Curiosity and initiative in proposing new analyses and measurement methods.
  • Ability to work independently and collaboratively with other teams to develop data-based solutions.
  • Problem-solving orientation and ability to meet tight deadlines.

Responsibilities

  • Analyze data from analytics, customer relationship management, media, search engine optimization, business intelligence, and user-behavior tools to identify trends, opportunities, and issues.
  • Prepare periodic reports, ad hoc analyses, client presentations, and monthly and quarterly review meetings.
  • Conduct funnel, customer-journey, campaign-performance, and user-behavior analyses.
  • Verify data quality, consistency, and limitations, and translate findings into concrete recommendations.
  • Measure the impact of campaigns, website changes, new features, and business initiatives through pre/post analysis and segment comparisons.
  • Collaborate with client teams to define key performance indicators, analytical priorities, and measurement plans.
  • Help interpret conversion-rate-optimization and personalization test results, turning them into learnings and next steps.
  • Lead client-side analysis readout meetings, presenting insights, evidence, and recommendations and facilitating discussion of operational priorities.
  • Use dashboards and visualizations to develop insights and concrete activations.

About the Company

Webranking

Independent Italian SEO and web marketing

Webranking is an independent Italian agency that helps large international brands grow online by providing consulting and development in web marketing, focusing on Search and Display advertising, SEO, Web Analytics, and Conversion Optimization. It works by analyzing client goals and markets to tailor strategies across international markets, and it uses its Greenbox content publishing and eCommerce platform to publish content and manage online commerce. It differentiates itself through Google certifications, active involvement with IAB Europe and IAB Italy, a long history since 1998, and an in-house platform, setting it apart from competitors who rely only on services. Its goal is to help international brands reach more customers online and improve online performance across markets, driving growth through better visibility, engagement, and conversions.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Correggio, Italy
Founded
1998

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