W

WESCO International

Global B2B distribution and logistics

Marketing Specialist - Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timePune, Maharashtra, IndiaNo salary listed

About the Job

Requirements

  • A Master’s degree or college diploma in Marketing, Communications, Business, or a related field.
  • A Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Four to five years of relevant marketing experience, preferably including partner, channel, supplier, or business-to-business marketing.
  • Ability to own discrete workstreams with minimal supervision.
  • Working knowledge of multi-channel marketing tactics and associated tools.
  • Written and verbal communication skills to communicate confidently and professionally with internal stakeholders, partners, and suppliers.
  • Organisational, stakeholder management, communication, and execution skills.
  • Ability to interpret basic performance data and prepare campaign and partner reporting.
  • Ability to manage multiple priorities, partner deliverables, and deadlines in a fast-paced environment.

Responsibilities

  • Execute assigned marketing programs, campaigns, or channel activities end to end, including partner- and supplier-funded marketing activities.
  • Produce marketing assets, content, and deliverables aligned to briefs, partner requirements, and brand standards.
  • Coordinate inputs from internal partners, agencies, vendors, suppliers, and other external stakeholders to support execution.
  • Support partner and supplier marketing plans, including campaign coordination, events, digital activities, content, and demand-generation initiatives.
  • Coordinate cooperative (co-op) and market development fund (MDF) marketing activities, including budget tracking, approvals, supporting documentation, proof of execution, and claims.
  • Track performance metrics and customer engagement; support partner reporting and campaign performance updates; and flag risks and opportunities.
  • Support research and analysis activities, including customer, market, competitive, partner, and supplier inputs.
  • Maintain documentation, trackers, marketing budgets and claims, and system updates to ensure execution accuracy.
  • Build effective working relationships with partners, suppliers, and internal stakeholders through clear, timely, and professional communication.
  • Apply continuous improvement practices to enhance efficiency and program quality.

Desired Qualifications

  • Industry experience in technology, product manufacturing, or supply chain.

About the Company

WESCO International

Global B2B distribution and logistics

Wesco International is a large B2B distributor and logistics provider that moves electrical, industrial, and communications products to customers such as electrical contractors, data centers, and government agencies. It sources products from thousands of manufacturers and offers procurement, warehousing, distribution, and supply chain management services through a global network of about 800 branches and facilities in nearly 50 countries. The company differentiates itself by offering a wide product range at scale with end-to-end supply chain services that support customers across industrial, utility, and government markets. Its goal is to be a reliable partner for customers’ procurement and logistics needs by delivering comprehensive worldwide distribution and supply chain solutions.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Pittsburgh, PA
Founded
1922

Recently Posted Jobs

Explore more opportunities at WESCO International

See more jobs