Lead Product Manager - Advertising

About the role

Advertising is one of OLX's most important revenue lines - and one of its biggest opportunities. Today, our advertising business spans multiple markets, formats, and platforms, but it needs a product leader who can take it to the next level: from foundational ad-tech infrastructure to new revenue surfaces powered by AI.

We are looking for a Lead Product Manager to own the global advertising product end-to-end. This means everything from the ad-core stack (serving, auction, targeting, measurement) to growing revenue beyond listings through self-serve advertiser tools, programmatic demand, and retail-media formats. You'll also shape how advertising integrates into AI-native surfaces — balancing monetisation yield against buyer experience.

This is a role for someone who has built advertising products at scale, understands the programmatic ecosystem, and is excited about using AI to create new advertising experiences. You'll work closely with business and commercial stakeholders to grow revenue, while ensuring our advertising never compromises the trust our users place in the platform.

This role reports to the Head of Product.

What you'll do

• Own the global advertising product end-to-end: ad-core stack (serving, auction, targeting, measurement) across all marketplaces and platforms

• Drive growth of advertising revenue beyond listings, including self-serve advertiser tools, programmatic demand, and retail-media formats such as sponsored listings, native, and video

• Own integration of ads into AI-native surfaces such as AutoIQ and agentic search, balancing yield against buyer experience

• Define and track advertising success metrics: revenue, fill rate, eCPM, advertiser ROI, buyer experience impact

• Partner closely with Engineering, Data Science, Commercial, and Sales teams to build the product capabilities that unlock revenue growth

• Represent the advertising product at the leadership level, presenting strategy and results to executive audiences

What we're looking for

• Significant product management experience in digital advertising, ad-tech, monetisation, or revenue product at scale

• Proven track record of building and scaling advertising products — programmatic ads, third-party ads, billing systems, or ad-serving platforms

• Experience taking advertising or monetisation products from early-stage to meaningful revenue

• Ability to balance monetisation yield with user experience — making evidence-based trade-offs between revenue and buyer trust

• AI-native: you build with AI, not just use it for productivity. You experiment with AI tools outside of work and bring that curiosity into your product craft

• Zero-to-one: you see opportunities, not just optimisations. You spot problems, build prototypes, and ship

• Comfortable with ambiguity: you don't wait for perfect clarity — you create it

• Strong stakeholder management across commercial, engineering, and executive audiences

Preferred:

• Experience with retail media, sponsored listings, native advertising, or video ad formats in a marketplace or e-commerce context

• Familiarity with AI-native product surfaces and how advertising integrates with AI experiences

• Multi-market experience across different regulatory and commercial environments