T

TEGNA

Local news broadcaster with multiple stations

Account Executive

Account ExecutiveConfirmed live in the last 24 hours
Full-timeLittle Rock, AR, USA

About the Job

Requirements

  • Have 3–5 years of media, digital, or advertising sales experience and a proven track record of meeting or exceeding revenue targets in a competitive market.
  • Be able to prospect, open new business, and build a self-sustaining pipeline.
  • Have command of broadcast television, streaming and connected TV, programmatic, digital video, display, social, and content.
  • Have experience selling to business owners and/or agencies and be able to lead a strategic pitch.
  • Have negotiation and presentation skills and be able to build client relationships.
  • Be able to turn data and analytics into a clear return-on-investment story for clients.
  • Be proficient with customer relationship management software and Microsoft Office.
  • Have a valid driver's license and be able to travel locally to meet clients and partners as needed.

Responsibilities

  • Build and maintain a pipeline of local and regional advertisers, connect with key decision-makers, and create opportunities across broadcast television, Premion streaming and connected TV, and digital.
  • Uncover clients' business goals, assess the market and competitive landscape, and develop tailored multi-platform solutions tied to measurable outcomes.
  • Manage the full sales cycle by prospecting, qualifying, presenting, negotiating, closing business, and meeting activity and revenue targets.
  • Develop long-term account partnerships and expand accounts through upselling and cross-selling across the portfolio; monitor results to support renewals and growth.
  • Build data-informed proposals that show how broadcast reach and connected-TV targeting combine to deliver return on investment.
  • Manage the sales pipeline, forecast accurately, keep deals moving in customer relationship management systems, and partner with account, creative, and product teams to deliver campaigns that perform and retain clients.

Desired Qualifications

  • Familiarity with Google Analytics, demand-side platforms, supply-side platforms, and ad-management tools.

About the Company

TEGNA

Local news broadcaster with multiple stations

TEGNA provides local news and advertising services. It operates 64 TV stations across 51 U.S. markets and distributes content via web, mobile apps, streaming, and traditional TV. Each station offers live and on-demand news, weather, and sports through Roku and Amazon Fire TV apps. TEGNA produces trusted news content and civic stories, while supporting local businesses with advertising solutions across television, digital, and OTT through Premion. The company differentiates itself by owning top network affiliates in major markets, operating multicast networks (True Crime Network, Twist, Quest), and offering cross-platform local news and targeted advertising to reach local audiences. Its goal is to help communities thrive by delivering truthful reporting and providing sustainable, community-focused media services.

Company size
1,001-5,000
Company stage
IPO
Headquarters
McLean, VA
Founded
2017

Recently Posted Jobs

Explore more opportunities at TEGNA

See more jobs