P

Publicis Groupe

Runs advertising and digital transformation services

Senior Communications Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeWarsaw, PolandNo salary listed

About the Job

Requirements

  • At least four years of experience working at a media agency.
  • Practical knowledge of 360-degree campaign buying and planning.
  • General knowledge of trends in media communications.
  • English proficiency at B2 level, sufficient for fluent spoken and written communication.
  • Ability to calculate and analyze data, and strong Excel knowledge.

Responsibilities

  • Plan and buy offline and online advertising campaigns for a pharmaceutical-sector client across international markets, including Poland.
  • Select media channels and determine how to use them in ATL, digital, BTL, and other campaigns.
  • Contribute to media strategies based on consumer insights, market data, and competitor analysis.
  • Conduct analyses and prepare reports.
  • Work directly with clients through client service, consulting, and presentations.
  • Analyze target audiences and market trends.
  • Prepare comprehensive competitor-analysis presentations.
  • Monitor and settle campaign performance.
  • Collaborate with media partners.

Desired Qualifications

  • Experience creating media strategies.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

Recently Posted Jobs

Explore more opportunities at Publicis Groupe

See more jobs