Marketing Manager-Lung Cancer

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Product Management

Job Category:

People Leader

All Job Posting Locations:

Beijing, China, Shanghai, China

Job Description:

Essential Job Functions

• Achieve annual business plan objectives of sales, net income, gross profit, inventory, and price.

• Lead and execute impactful product launches, including pricing strategy, promotional planning, sales force product training, sales forecasting, customer targeting, inventory allocation and roll-out.
• Create strategy and execute marketing activities for national and regional professional society conferences and meetings.
• Develop commercial strategy for precision medicine to improve genetic testing rate of urinary tumor.
• Serve as the subject matter expert for our products, key marketing strategies and products, and the innovation landscape.
• Partner closely with sales teams to gather input on customer needs, and ensure strong alignment with product strategy and develop relationships with customers and key targets.

• Work closely with the product manager to develop and execute an effective business plan that drives growth and profitability.
• Deliver results through cross-functional collaboration with key business partners, including field sales organization, medical team, professional education team, and other cross-functional partners.
• Identify and communicate targeting opportunities and business enhancements through robust analysis of the business to support treatment upgrades and sales conversions.
• Cultivate positive relationships between marketing and sales teams and ensure focus on meeting customer’s need and be a positive agent for change within the organization.
• Responsible for communicating business-related issues or opportunities to the next management Level.
• Responsible for ensuring personal and Company compliance with all national, local, and Company regulations, policies, and procedures.
• Performs other duties assigned as needed

Qualifications

• A minimum of a BA/BS in Marketing or a related business field is required.
• Minimum 5 years of progressive experience within the marketing, or related field
• MBA with a minimum of 3 years of marketing experience is highly preferred.
• Urology experience preferred, oncology or healthcare marketing experience is required.
• Experience working in a global organization and collaborating with cross functional groups is preferred.
• Product launch experience is preferred.
• Candidates must have effective communication and influencing skills, be able to work in a team environment, and be customer/market oriented.
• Ability to work within a team and lead a cross functional team in a fast-paced, changing environment.
• Strong business analytics and forecasting, customer insights development, understanding of core marketing levers are required.
• Proven record of marketing including product positioning, and marketing campaigns with strong analytical skills (proficient in Excel, trending, statistical analysis, P&L analysis, and database exposure) to measure results required.
• Strong presentation skills, executive presence, customer relations skills, and consistent record of respect and connections with field organizations are required.
• Proven, strong competencies in results orientation, strategic thinking, analytical thinking, communication, sense of urgency, teamwork/collaboration and emotional intelligence are required.
• Project management capabilities – ability to manage complex project workstreams across multiple dimensions, with internal and external partners is preferred.
• Must possess demonstrated leadership and delivery of consistently strong results.
• Must live into core leadership behaviors of trust, agility, and ownership.

Required Skills:

Preferred Skills:

AI solution evaluation, Brand Marketing, Brand Positioning Strategy, Business Alignment, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Leadership, Market Expansion, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Risk Assessments, Stakeholder Management, Strategic Thinking, Team Management