Full-Time

Senior Director

Marketing Operations

Updated on 4/26/2024

Trulioo

Trulioo

201-500 employees

Global online identity verification services

Data & Analytics

Senior

Vancouver, BC, Canada

Required Skills
Communications
Data Science
Marketing
Data Analysis
Requirements
  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience in a senior marketing role with a focus on strategic planning and cross-functional collaboration.
  • Strong analytical and data-driven mindset with the ability to derive actionable insights from performance data.
  • Exceptional communication and leadership skills to foster collaboration and drive results.
  • Proficiency in marketing tools, analytics software, and project management systems.
  • A deep understanding of digital marketing, identity verification, and financial technology is a plus.
Responsibilities
  • Work closely with CMO to manage priorities on a weekly/monthly/quarterly basis.
  • Collaborate with the marketing team and key stakeholders to identify and prioritize strategic initiatives, including Ideal Customer Profile (ICP) development and other critical projects.
  • Ensure that marketing strategies are aligned with overall business goals and objectives.
  • Monitor progress and make data-driven recommendations to refine strategies as needed.
  • Gather inputs and data to prepare regular (weekly/monthly/quarterly) reviews and analysis (i.e. decks) of the marketing team's performance.
  • Work with Marketing and Revenue Operations + Data Science as needed to ensure comprehensive reports and dashboards are in place to track key performance metrics, providing insights and recommendations for improvement.
  • Work closely with the marketing team to implement adjustments and optimizations based on performance data (from prior reports & dashboards).
  • Operate as POC for CMO on budget management, team coordination, and project coordination as needed.
  • Play a crucial role in ensuring that the marketing department operates efficiently and effectively.
  • Work closely with Marketing Operations to align and optimize the execution of strategy; jointly spearhead weekly/monthly quarterly reporting.
  • Support the CMO and the broader marketing leadership team in various important and functional tasks.

Trulioo provides a global online identity verification service, utilizing advanced technology to verify individuals and businesses worldwide. The company offers access to over 450 data sources and 12,000 document types, which enables organizations to expand globally while maintaining compliance with evolving regulations. Working at this company means being at the forefront of identity verification technology and participating in initiatives that prioritize global expansion and regulatory compliance.

Company Stage

Series D

Total Funding

$470.8M

Headquarters

Vancouver, Canada

Founded

2011

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-7%

2 year growth

-1%