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OnePay

Runs an app for banking, payments and investing

Social Search & Experimentation Manager

Performance & Paid MarketingPosted on Nov 13
Full-timeRemote in USA

About the Job

Requirements

  • At least 6 years of experience building social search strategies, particularly across YouTube and TikTok.
  • Hands-on experience managing paid social and amplifying creator content.
  • Strong creative judgment and experience designing tests that produce useful learnings.
  • Ability to translate audience behavior and performance data into clear actions.
  • Ability to build new capabilities and move between strategy and execution.

Responsibilities

  • Build a content roadmap around everyday money questions and priority products, with YouTube as the primary focus and TikTok and Instagram supporting discovery.
  • Partner with the social team, creators, and agencies on searchable topics, formats, titles, descriptions, and keywords.
  • Develop and run a focused testing plan across creative, formats, distribution, and emerging platform opportunities; set clear hypotheses and success measures, then recommend what to scale, adjust, or stop.
  • Manage paid support for high-performing organic and creator content, including content selection, budget recommendations, campaign execution, and optimization.
  • Use search trends, Reddit conversations, and platform data to identify questions, content gaps, and new opportunities.
  • Establish reporting on what drives discovery, reach, and engagement, and use findings to guide content and investment decisions.

Desired Qualifications

  • Experience in fintech or another regulated industry.

About the Company

OnePay

Runs an app for banking, payments and investing

OnePay runs a consumer finance app for people in the United States, bringing everyday money management and longer-term investing into one account experience. Its products span checking, savings, personal loans, retirement accounts and cryptocurrency, with banking services supplied by partner banks rather than OnePay itself. Customers manage their accounts through the app, while employers and payroll platforms connect financial tools to the systems their workers already use. The business charges fees on cryptocurrency trades and selected cash-advance services, while stock purchases and sales carry no OnePay commission. Its banking business was founded in 2019 and is based in New York.

Company size
501-1,000
Company stage
Growth Equity (Venture Capital)
Total funding
$300M
Headquarters
New York City, New York
Founded
2019

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