Informa Group

Organizes B2B events, digital platforms, publishing

Asesor de Telemarketing

Account ExecutiveConfirmed live in the last 24 hours

Full-timeMexico City, CDMX, MexicoNo salary listed

About the Job

Requirements

2 to 3 years of experience in telemarketing, telephone sales, event sales, congresses, exhibitions or services, and customer service and follow-up.
Strong verbal and written communication skills.
Ability to negotiate and persuade and build business relationships.
Focus on meeting commercial objectives and targets, with ability to work with key performance indicators and track activities.
Ability to manage a prospect portfolio efficiently and maintain accurate records and reports.
Experience managing databases and following up on quotations.
Knowledge of business-to-consumer prospecting strategies and consultative sales experience.
Ability to handle objections and use sales-closing techniques.
Completed bachelor's-level degree in Marketing, Administration, International Relations, Communications, Business, or a related field.
Knowledge of Microsoft Office (Excel, Word, and PowerPoint) and digital communication tools, including WhatsApp Business, Teams, and email.

Responsibilities

Execute prospecting, follow-up, and sales-closing strategies to sell access to congresses, conferences, and specialized events using phone calls, email, and WhatsApp to achieve commercial targets.
Contact prospects by phone, email, and WhatsApp.
Update, clean, and validate databases.
Identify decision-makers and business opportunities.
Promote the benefits, agenda, and added value of congresses and conferences.
Generate interest and identify prospects' needs.
Meet established activity and conversion indicators.
Follow up with interested prospects promptly using a structured contact plan.
Answer questions about events, conferences, speakers, and access options.
Maintain ongoing communication with prospective customers through to the sale.
Send sales information, quotations, and promotional materials.
Manage and document all interactions in the customer relationship management system.
Negotiate and close sales of individual and group event access.
Prepare and manage quotations.
Follow up on payment processes and registration confirmations.
Ensure a positive customer experience during the purchasing process.
Meet monthly revenue and registration targets.
Record calls, emails, and sales activities promptly in the customer relationship management system.
Update each prospect's status.
Prepare sales follow-up and progress reports.
Maintain accurate and up-to-date customer portfolio information.

Descripción del empleo

EJecutar estrategias de prospección, seguimiento y cierre de ventas para la comercialización de accesos a congresos, conferencias y eventos especializados, utilizando canales de comunicación como llamadas telefónicas, correo electrónico y WhatsApp, con el fin de alcanzar los objetivos comerciales establecidos.

Prospección y Gestión Comercial

Contactar prospectos mediante llamadas, correo electrónico y WhatsApp.
Realizar la actualización, depuración y validación de bases de datos.
Identificar tomadores de decisión y oportunidades de negocio.
Promover los beneficios, agenda y valor agregado de los congresos y conferencias.
Generar interés y detectar necesidades de los prospectos.
Cumplir con los indicadores de actividad y conversión establecidos.

Seguimiento de Prospectos

Dar seguimiento oportuno a los interesados mediante un plan de contacto estructurado.
Resolver dudas relacionadas con el evento, conferencias, ponentes y modalidades de acceso.
Mantener una comunicación constante con clientes potenciales hasta concretar la venta.
Enviar información comercial, cotizaciones y materiales promocionales.
Gestionar y documentar todas las interacciones en el CRM.

Cierre de Ventas

Negociar y cerrar la venta de accesos individuales y grupales.
Gestionar la emisión de cotizaciones
Dar seguimiento a procesos de pago y confirmación de registros.
Garantizar una experiencia positiva para el cliente durante el proceso de compra.
Cumplir con las metas mensuales de ingresos y registros.

Gestión de CRM y Reportes

Registrar oportunamente llamadas, correos y actividades comerciales en CRM.
Actualizar el estatus de cada prospecto.
Elaborar reportes de seguimiento y avance comercial.
Mantener información precisa y actualizada de la cartera de clientes.

Requisitos

2 a 3 años de experiencia en Telemarketing, ventas telefónicas, ventas de eventos, congresos, exposiciones o servicios, atención y seguimiento de clientes.
Excelente comunicación verbal y escrita.
Capacidad de negociación y persuasión, facilidad para generar relaciones comerciales.
Enfoque en cumplimiento de objetivos y metas comerciales, habilidad de trabajo por KPIs y seguimiento de actividades.
Administración eficiente de cartera de prospectos, atención al detalle en registro y en reportes.
Gestión de bases de datos y seguimiento de cotizaciones.
Conocimientos en estrategias de prospección B2C, experiencia en venta consultiva.
Manejo de objeciones y técnicas de cierre de ventas.
Licenciatura terminada en Mercadotecnia, Administración, Relaciones Internacionales, Comunicación, Negocios o áreas afines.
Conocimiento en Microsoft Office (Ex, Wd y Ppt) y herramientas de comunicación digital (Whatsapp Business, Teams y uso de correo electrónico).

Información adicional

Direct hiring by the company
Hybrid work model

Benefits: Life insurance, Major Medical Expenses Insurance, Food vouchers, 15 vacation days, 100% vacation bonus, 30 days Christmas bonus, 5% Savings Fund, Birthday day off
Training program (LinkedIn Learning, Coaching, Mentoring, among others)
Workplace: Polanco, Mexico City

We know that the "perfect candidate" doesn't exist, and you might hesitate to apply for an opportunity where you don't meet all the requirements. But if you're excited about working with us and have most of the skills or experience we're looking for, go ahead and apply! After all, you might be exactly what we need!

At Informa, we value diversity and foster the creation of an inclusive work environment that provides space for the exchange of ideas, experiences, and professional development. We're proud to be an equal opportunity employer! We don't discriminate based on race, religion, disability, gender, sexual orientation, gender expression, age, marital status, citizenship, or other characteristics. We believe in the creative DNA of our teams that, together, connect people 365 days a year.

About the Company

Informa Group

Organizes B2B events, digital platforms, publishing

Informa operates internationally in events, digital services, and academic research for B2B audiences. It runs large-scale industry events, provides digital content and networking platforms, and publishes academic research, earning revenue from event tickets, subscriptions, and publication fees. Its differentiators include a global footprint (FTSE 100-listed, 30 countries, 12,000 employees) and a diversified revenue mix across events, digital services, and scholarly publishing. Its goal is to connect professionals, businesses, and researchers by delivering events and digital platforms that enable knowledge exchange and business opportunities worldwide.

Company size: 1,001-5,000
Company stage: IPO
Headquarters: Colchester, United Kingdom
Founded: 1998

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