Full-Time

Kapwing

Posted on 11/21/2024

Kapwing

Kapwing

11-50 employees

Online platform for video and image editing

Consumer Software
Entertainment

Entry, Junior, Mid

San Francisco, CA, USA

Hybrid role requiring 3 days a week in-office attendance.

Category
Inside Sales
Sales & Account Management
Required Skills
Sales
Lead Generation
Hubspot
Salesforce
Requirements
  • Bachelor’s degree in Business, Communications, Marketing, or a related field, or equivalent experience. MBA is a plus.
  • 1-3 years of experience in sales, customer success, or a related field. Experience in SaaS sales is a plus.
  • Interest in translation, localization, and video production
  • Strong communication skills with the ability to engage professionally and enthusiastically over phone and email.
  • Detail-oriented, highly organized, and able to manage multiple responsibilities efficiently
  • Familiarity with LinkedIn and other lead generation tools; experience with CRM software (e.g., Salesforce, HubSpot) is a bonus.
  • A self-starter with a growth mindset, eager to learn and take on increasing responsibility over time.
Responsibilities
  • Follow up with prospects after demo calls, answer questions, and remove blockers towards closing deals.
  • Review inbound demo requests and schedule demo calls
  • Enhance our client management system, exploring new ways to score leads and add information about users to inform sales targeting
  • Assist in setting up demo calls and preparing relevant information for leads
  • Configure and deploy free trials, helping prospects get started with Kapwing and providing support as needed.
  • Gradually take on the responsibility of leading demo calls for smaller clients, effectively communicating the value of Kapwing.
  • Build lists of qualified leads using LinkedIn, databases, and other online tools, working with the CEO to build out a lead generation pipeline.

Kapwing provides an online platform for creating and editing videos, GIFs, and images, catering to a wide range of users from students to professionals. The platform features tools like a video editor, meme maker, video resizer, GIF editor, and subtitle maker, all designed to be user-friendly and accessible. Users can collaborate in real-time, similar to Google Docs, by sharing links to the editor. Kapwing operates on a freemium model, offering basic tools for free while charging for additional features, storage, and support. This approach allows users to try the platform without cost and upgrade if they need more advanced capabilities. Kapwing's goal is to make digital content creation efficient and accessible for everyone.

Company Stage

Series A

Total Funding

$12.4M

Headquarters

San Francisco, California

Founded

2018

Growth & Insights
Headcount

6 month growth

-19%

1 year growth

-17%

2 year growth

-32%
Simplify Jobs

Simplify's Take

What believers are saying

  • Kapwing's recent 10X growth and $11M funding round indicate strong market demand and financial health.
  • The introduction of GPT technology into Kapwing's platform showcases its commitment to innovation and staying ahead of industry trends.
  • Partnerships with major platforms like TikTok and ElevenLabs expand Kapwing's reach and enhance its feature set, making it more attractive to users.

What critics are saying

  • The digital content creation market is highly competitive, with numerous established players that could overshadow Kapwing.
  • Reliance on a freemium model may limit revenue growth if a significant number of users do not convert to paid plans.

What makes Kapwing unique

  • Kapwing's freemium model allows users to access basic tools for free, making it accessible to a wide audience, unlike competitors who may only offer paid services.
  • The platform's real-time collaborative capabilities, similar to Google Docs, set it apart from other digital content creation tools that lack such features.
  • Integration with ElevenLabs' voice AI and TikTok partnership enhances Kapwing's functionality and appeal, distinguishing it from other video editing platforms.

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Benefits

Health

Time off

Parental leave

Team events

Company offsites

Equipment

Free office lunch

401(k)

Friendly community