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Full-Time

Global Strategic Partner

Confirmed live in the last 24 hours

Smartly.io

Smartly.io

501-1,000 employees

Automates social media advertising processes

Consulting
Consumer Software
Enterprise Software

Compensation Overview

$120k - $140kAnnually

+ Bonus + Stock Options + Medical/Dental/Vision Insurance + Retirement Savings Benefits + Parental Leave + Life Insurance + Disability Benefits

Expert

New York, NY, USA

Category
Strategic Account Management
Sales & Account Management
Required Skills
Sales
Marketing
Requirements
  • At least 10 years in ad-tech/mar-tech industries, with a proven track record of growing strategic accounts preferred
  • Experience with Facebook, Pinterest, Snap, Google, Tik Tok and ad agencies is seen as an advantage
  • Open to global travel
  • Have excellent people skills and the ability to create connections and engage confidently with a variety of audiences, including C-level decision-makers
  • Have a strong desire to learn about the product in order to effectively sell up to the C-suite or down to end-users as needed
  • Have the ability to collaborate closely with internal cross-functional teams (sales, product, marketing, engineering, etc.) record of meeting and exceeding quota on a consistent basis
Responsibilities
  • Build relationships with senior stakeholders and across all relevant parts of customer organization
  • Build Joint Business Plans to focus efforts on the customers highest priorities anchored to Smartly solutions
  • Lead strategic planning together with customer decision makers, platform and other partners
  • Work cross functionally within Smartly - globally - to drive alignment, progress, identify bottlenecks and remove overlapping efforts by engaging with various teams and stakeholders
  • Together with the account management team, own the account plan and plans for key customer initiatives
  • Coordinate execution on a high level by setting clear goals and priorities, ensuring global alignment and knowledge transfer, and making sure key relationships are owned by the best people
  • Create multiple feedback and escalation channels within the account to ensure steady progress and flow of feedback
  • Ensure product roadmap alignment and product team interaction with customers
  • Build relationships and align objectives with the customer partners (ad agency, creative or data partners etc.)
  • Own revenue forecasting and target setting for the account
  • Own pipeline and opportunity management based on customer outcomes
  • Have a hunger to close opportunities, make progress quickly with strategic account planning and be incentivized by commercial success

Smartly.io automates social media advertising to help businesses reach their marketing goals. It focuses on platforms like Facebook and Instagram, serving clients such as Uber and Burger King. The company automates media buying, creative production, and performance optimization, allowing businesses to create personalized and scalable ad campaigns. Smartly.io offers both software that automates advertising tasks and managed services for expert guidance, generating revenue through subscription and service fees. What sets Smartly.io apart is its blend of creativity and data-driven insights, with a Creative Services team that collaborates with clients to produce effective ad creatives. The goal is to enhance performance and creativity in social advertising, helping brands navigate modern consumer behavior.

Company Stage

M&A

Total Funding

$245.8M

Headquarters

Helsinki, Finland

Founded

2013

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Simplify's Take

What believers are saying

  • Smartly.io's strategic investment from Providence Equity Partners signals strong financial backing and growth potential.
  • The launch of Brand Pulse demonstrates Smartly.io's commitment to innovation and staying ahead of industry trends.
  • Working with high-profile clients like Uber, Fabletics, and eBay offers employees exposure to leading brands and complex advertising challenges.

What critics are saying

  • The highly competitive digital advertising market requires continuous innovation to maintain a competitive edge.
  • Dependence on social media platforms like Facebook and Instagram makes Smartly.io vulnerable to changes in platform policies and algorithms.

What makes Smartly.io unique

  • Smartly.io uniquely combines automation with creative services, offering a comprehensive solution for social media advertising that few competitors can match.
  • Their dual revenue model of software subscriptions and managed services provides financial stability and diversified income streams.
  • The introduction of Brand Pulse, an industry-first solution for real-time full-funnel performance tracking, sets them apart in the digital advertising landscape.