Full-Time

Head of Content Marketing

Confirmed live in the last 24 hours

Retool

Retool

201-500 employees

Simplifies development of internal business tools

Data & Analytics
Enterprise Software

Compensation Overview

$150.2k - $223.1kAnnually

+ Equity + Commission + Bonuses

Senior, Expert

New York, NY, USA

Hybrid work location; candidates must be based in New York.

Category
General Marketing
Copywriting Marketing
Growth & Marketing
Required Skills
Social Media
SEO

You match the following Retool's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 8-10+ years of experience in Content Marketing with an emphasis on growth, with at least 3+ years leading the function
  • Experience working with technical audiences (developers, engineering managers, technical PMs preferred)
  • Mix of working at larger companies as well as smaller startups
  • Balances both the creative as well as the data-driven aspects of content
Responsibilities
  • Lead the Content function at Retool, developing and overseeing content across the funnel that serves a very technical audience of software developers and engineering teams, and deeply investing in growing the impact of our blog and social media channels.
  • Make content a strategic advantage for Retool, helping drive all forms of content—from ebooks to white papers to reports to thought leadership—from idea to execution to organic distribution.
  • Manage a small internal team plus a roster of freelancers and agencies to deliver great, data-driven work.
  • Be a steward of craft, holding the bar high for content quality across all axes (writing, SEO, design, etc.), and helping collaborators reach that bar.
  • Set and hold our team responsible for the right content metrics to measure the impact of our output, on both short-term and longer-term horizons.
  • Experiment with channels and content types to find our most effective levers and create blueprints for scaling content success.
  • Partner with SEO and Product Marketing to expand the reach and impact of every piece of content we produce.
  • Partner with in-house subject matter experts across Engineering, Product, Developer Experience, Sales, and more to extract the best stories and ideas from the organization.

Retool helps businesses create internal tools quickly and easily by allowing users to connect to various databases and APIs. Its platform features a drag-and-drop interface that reduces the need for extensive coding, making it accessible to users with limited programming skills. Retool operates on a subscription model and offers enterprise solutions for larger organizations, focusing on streamlining operations and improving productivity. By enabling rapid development of custom applications, Retool addresses the significant need for efficient internal tools in the business environment.

Company Stage

Series C

Total Funding

$160.6M

Headquarters

San Francisco, California

Founded

2017

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Retool's expansion to external apps broadens its market reach.
  • Partnership with OpenAI enhances AI capabilities in business applications.
  • Growing demand for low-code platforms boosts Retool's market potential.

What critics are saying

  • Increased competition from other low-code platforms may erode market share.
  • Expansion into external apps could introduce security vulnerabilities.
  • Dependence on third-party APIs poses risks if services change or fail.

What makes Retool unique

  • Retool enables rapid internal tool development with a drag-and-drop interface.
  • It supports integration with various databases and APIs, enhancing flexibility.
  • Retool's platform is accessible to users with limited programming skills.

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Benefits

Competitive healthcare, dental and vision benefits.

Breakfast, lunch and dinner at our San Francisco and New York offices.

$1,200 annual stipend for anything learning-related (books, conferences, classes, etc.).

$1,000 work-from-home-setup stipend.

Take the time you need to recharge!

Family planning support and paid parental leave.

Enrollment and matching up to an effective rate of 4%.

Mental health and wellness benefits