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Gridline

Provides access to private alternative investments

Director of Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeAtlanta, GA, USA

About the Job

Requirements

  • At least 7 years of marketing experience, including at least 5 years specifically in Product Marketing within B2B SaaS.
  • Mastery of technical writing and sales enablement.
  • Proficiency in using a major customer relationship management system.
  • Proficiency in using artificial intelligence tools such as Gemini and Claude to scale creative and research workflows.
  • Based in Atlanta, Georgia, in a hybrid work arrangement.

Responsibilities

  • Implement workflows to accelerate the production of high-caliber thought leadership, white papers, and case studies while maintaining institutional-grade accuracy.
  • Own the core messaging frameworks for the platform and ensure a distinct and defensible brand voice across all target segments.
  • Build sales collateral, including pitch decks, one-pagers, and microsites, to empower sales teams to close complex enterprise deals.
  • Partner with Product and Sales teams to manage the go-to-market strategy for new features, ensuring clear value articulation and market readiness.
  • Oversee the digital presence and external communications, ensuring consistent, high-standard execution across all marketing channels.
  • Leverage artificial intelligence tools for competitive intelligence, market research, automations, and search engine optimization.
  • Work cross-functionally with Revenue Operations and Sales to define the company's market perception, brand voice, positioning, and content strategy.

Desired Qualifications

  • Experience in fintech or wealthtech.

About the Company

Gridline

Provides access to private alternative investments

Gridline.co is an investment platform that gives private investors access to alternative markets such as venture capital, private equity, private credit, and real assets that are usually reserved for institutions. It provides curated, high-quality opportunities through top-tier fund managers, aiming to offer higher return potential, broader diversification, and lower volatility compared with traditional public assets. The platform earns fees on investments placed through it, creating revenue from a fee-based model. By vetting and curating opportunities, Gridline.co differentiates itself from typical platforms by acting as a gatekeeper and advisor, simplifying access to sophisticated investments for individual investors. Its goal is to democratize the private market landscape, enabling private investors to diversify their portfolios beyond stocks and bonds with professional oversight.

Company size
51-200
Company stage
Series A
Total funding
$27.5M
Headquarters
Atlanta, GA
Founded
2020

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