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Publicis Groupe

Runs advertising and digital transformation services

Account Director - Influencer

Account ManagementConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 5 years of digital marketing experience, preferably in affiliate marketing.
  • Professional TikTok Shop experience is required.
  • At least 1 year of experience in an influencer marketing-related role.
  • At least 1 year of experience managing direct reports.
  • Strong verbal and written communication abilities.
  • Effective decision-making skills.
  • Excellent organizational and communication skills, with strong attention to detail.
  • Ability to work across departments and divisions by building consensus and delivering on stated objectives.

Responsibilities

  • Partner with Business Development to develop pitches and elevate CJ Influence's marketplace positioning.
  • Align client expectations with team deliverables.
  • Manage team-level resourcing and pricing profitability, and balance workloads by assigning campaigns to team pods.
  • Take ultimate responsibility and accountability for client and campaign satisfaction and drive renewal business.
  • Identify operational efficiencies proactively.
  • Advise on the product solution roadmap and identify needs and stakeholders.
  • Educate advertisers, publishers, and agency partners on the vertical and the business benefits of partnering with CJ as an internal subject matter expert.
  • Stay abreast of industry trends.
  • Elevate CJ's positioning within the influencer space through thought leadership.
  • Advocate for and educate about CJ's capabilities at industry events, conferences, podcasts, and client events.
  • Lead partnerships with Client Development and Groupe agencies to source needs and opportunities.
  • Use past performance, data insights, and industry trends to guide the team in developing and executing influencer campaigns contracted by CJ advertisers.
  • Directly manage the Influencer team; lead, train, educate, and mentor Influencer Managers on best practices, team goals, publisher and client needs, and CJ innovations and their benefits to their client portfolios.
  • Empower, enable, and engage with the team on an ongoing basis, supporting team members' career paths, defining SMART goals for performance management and career development, and facilitating their exposure and expertise.

Desired Qualifications

  • Affiliate marketing experience.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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