Full-Time

Marketing Manager

New Growth Channels

Posted on 5/14/2024

Aircall

Aircall

501-1,000 employees

Cloud-based phone system with CRM integrations


Senior

San Francisco, CA, USA

Required Skills
Google AdWords
Marketing
Excel/Numbers/Sheets
Requirements
  • 5 years+ experience working digital advertising, ideally in a B2B SaaS environment or an agency working with B2B clients.
  • Deep expertise of Paid Acquisition Channels (Google Ads, LinkedIn Ads, Meta Ads, etc.), ideally holds Google ads and Meta blueprint certifications.
  • Knowledge of the wider digital marketing environment and some experience with review sites, podcast advertising is a plus.
  • Experience working with and implementing Ad Tech.
  • Expert of Analysis & Reporting Tools (GA4, Supermetrics, etc)
  • Creation of assets, ad copy, AB tests, data driven files
  • Ability to audit accounts and make recommendations
  • Excellent knowledge of Google Sheets/Excel
Responsibilities
  • Own reporting and analysis for the performance marketing team.
  • Identify opportunities for channel optimization and work with the team to implement.
  • Create robust testing plans and processes to ensure continual testing across every channel.
  • Identify new channels that will drive awareness, consideration, or conversion within the target ICP.
  • Support outbound marketing efforts through the implementation of intent data and working with regional marketers for ABM activity.
  • Manage budget, vendor relationships, and invoicing.
  • Advise team on digital marketing mix and budgets based on past performance.
  • Leverage vendor relationships to discover new opportunities and stay at the leading edge of performance marketing.
  • Present results and findings to senior leadership.
  • Work closely with Marketing Ops, RevOps, and Data teams for effective digital marketing program.
  • Identify opportunities for efficiencies through Ad Tech and automation.

Aircall provides an integrated business phone system for sales and support teams, leveraging cloud-based voice technology and seamless CRM and app integrations, catering to hybrid and remote teams with over 100 integrations. The platform enables smarter conversations, real-time monitoring, automation, and productivity enhancements.

Company Stage

Series D

Total Funding

$237.6M

Headquarters

New York, New York

Founded

2014

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-6%

2 year growth

4%

Benefits

Food Allowance

Snacks & Drinks

Medical Insurance

Competitive Salary

Flexible remote policy

Retirement Savings Plan

Outings & Events

Fitness Fund

Commuter Benefits

Referral Bonus