Vice President – Marketing & Communications
Yuma
Vice President – Marketing & Communications
Yuma
Managed investment strategies for subnet tokens
Yuma is building and investing in decentralized AI on the Bittensor network. We operate at the intersection of AI, crypto, and markets - deploying capital through our funds, accelerating the highest-potential subnets, and participating in the network through validation and institutional staking. As a proud subsidiary of DCG, we combine institutional capital with hands-on execution to help bring new forms of intelligence to market.
The VP Marketing & Communications will help define and drive Yuma’s brand, narrative, and market positioning across the Bittensor ecosystem, as well as with investors, policy makers, regulators, and technologists. This is a highly strategic, externally-facing role that requires strong judgment, executive presence, and the ability to translate complex technical and financial concepts into clear, compelling narratives that drive business outcomes.
Key Responsibilities
Strategy & Positioning
Position Yuma’s brand and narrative to establish Yuma as a key thought leader and entry point into the Bittensor ecosystem, aligning brand storytelling with business goals. Build communications strategies for major milestones and announcements.
Partner with Senior Leadership to define and execute go-to-market strategy for Yuma’s funds, platform, and ecosystem initiatives.
Develop frameworks that communicate complex technical mechanisms into digestible value propositions for Bittensor-native, investment, institutional, and builder audiences.
Identify and coordinate relevant events, media, partnerships, and content to maximize impact.
Act as a thought partner to the CEO, COO, CRO, and CTO on market positioning, product narratives, and thought leadership themes.
Engage with the Bittensor community to enhance the network’s impact on artificial intelligence.
Work with the web development team to optimize online presence.
Design crisis communications frameworks for sensitive events, ensuring transparency and trust within the Bittensor community.
Capital Formation & External Impact
Partner closely with the executive team to define and execute go-to-market strategies for Yuma’s funds and platform initiatives.
Develop investor-facing narratives and materials, ensuring clarity, consistency, and differentiation.
Shape how Yuma communicates with LPs, institutional audiences, and strategic partners across all channels.
Leadership & Influence
Serve as one of Yuma’s senior external voices across media, conferences, and ecosystem engagement.
Build and manage external relationships with media, agencies, and strategic partners
Lead and develop a lean marketing/comms function, leveraging internal and external resources.
Performance & Prioritization
Define success metrics tied to brand awareness, investor engagement, and business growth.
Prioritize initiatives that deliver meaningful business impact.
What We’re Looking For
10+ years in marketing, communications, or brand leadership roles
Experience building brand and go-to-market strategy for investment funds, financial products, or emerging tech platforms
Strong executive presence with the ability to influence senior stakeholders and operate with autonomy
Proven ability to translate complex technical or financial concepts into clear narratives
Experience owning marketing budgets and deploying capital into high-impact campaigns
Experience in crypto, digital assets, or investment management environments strongly preferred
Yuma is a subsidiary of DCG focused on accelerating decentralized AI through the Bittensor network. Its mission is to create positive economic and societal change by connecting transformative ideas to decentralized intelligence. Yuma supports early-stage teams building on Bittensor, a decentralized network that rewards AI models for useful output, creating an open marketplace for machine intelligence. It provides capital, technical support, community access and long-term collaboration to help launch and grow subnets. Through its accelerator, incubator, validator, and mining roles, Yuma helps shape a more open and accessible future for AI. Learn more at https://yumaai.com/
The salary range for this position is $250,000 to $300,000 annually, based on experience, geographic location and qualifications.
Yuma is an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Disclaimer
The above statements are intended to describe the general nature and level of work performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.
Yuma Asset Management provides managed investment strategies for institutional and accredited investors to access the Bittensor deAI economy through subnet tokens. It operates two funds—the Yuma Subnet Composite Fund and the Yuma Large Cap Subnet Fund—offered via an end-to-end gateway that handles token setup, management, and ongoing risk monitoring. The firm differentiates itself with backing from Digital Currency Group, leadership from experienced industry figures, and a focus on subnet tokens as a distinct asset class to simplify participation in decentralized AI services. Its goal is to bridge traditional finance with the Bittensor deAI network, enabling capital to support and scale open-source AI development.
Explore more opportunities at Yuma