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BJAK

Online auto insurance marketplace with services

Digital Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeNo salary listedRemote

About the Job

Requirements

  • At least 5 years of experience in digital, social media, performance, or growth marketing; consumer technology sector experience is preferred.
  • A proven track record of growing social audiences and driving measurable engagement.
  • Hands-on experience managing paid advertising campaigns across major platforms.
  • Strong understanding of social algorithms, online communities, and content distribution.
  • Experience with user-generated content, influencer marketing, and creator partnerships.
  • Strong analytical skills, creativity, and ability to execute independently.

Responsibilities

  • Own social media strategy, content publishing, and growth across X, LinkedIn, Instagram, TikTok, YouTube, and other relevant platforms.
  • Create and manage social content strategy, user-generated content campaigns, and creator partnerships.
  • Build and engage communities across Reddit, Hacker News, Discord, and relevant AI and technology forums.
  • Own paid advertising across Meta, Google, TikTok, X, and other digital platforms, including budgets, targeting, and optimization.
  • Execute digital campaigns for product launches, audience growth, and user acquisition.
  • Track and optimize engagement, conversion, acquisition costs, and campaign return on investment.

Desired Qualifications

  • Experience marketing consumer mobile applications or AI products.
  • Experience growing social channels or communities from zero.
  • Experience running digital campaigns across international markets.

About the Company

BJAK

Online auto insurance marketplace with services

Bjak.my runs Malaysia's leading online auto insurance marketplace and digital services platform, letting users compare and buy car and motor insurance from multiple insurers and renew road tax instantly. The product works by collecting user details, showing quotes, enabling purchase, and offering added services like nationwide towing and emergency roadside assistance, all through a single platform; revenue comes from commissions on sales and extra services. It differentiates itself with a wide insurer network and a multi-service approach (insurance, road tax renewal, towing, roadside help) backed by MSC Status. Its goal is to make auto-related financial and support services simpler, cheaper, and more accessible for users across Malaysia and the Southeast Asia region, while continuing to save customers money.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
Petaling Jaya, Malaysia
Founded
2018

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