aCommerce

End-to-end managed e-commerce operations platform

Media Planner – Manager/Senior Manager

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeBangkok, ThailandNo salary listedIn-person

About the Job

Requirements

Five to eight years of experience in Media Planning or Digital Strategy, with a strong focus on growth and profitability.
Ability to manage large-scale budgets and understand the business impact of media spending.
Expertise in data modeling using Excel and Google Analytics 4 to drive strategic decisions and sustainable outcomes.
A track record of meeting or exceeding commercial key performance indicators.
Strong presentation skills in English and Thai, with the ability to influence senior stakeholders.
Deep understanding of the Southeast Asia digital ecosystem and how media drives sustainable sales growth.

Responsibilities

Develop and execute full-funnel media plans that maximize revenue while optimizing cost of acquisition to ensure profitability.
Lead the allocation and forecasting of media investments to ensure consistent and sustainable growth across digital channels.
Monitor and analyze media investment efficiency, including return on ad spend and return on investment, to ensure campaigns meet brand financial-health standards.
Translate complex data into actionable insights to improve campaign performance and investment returns.
Oversee strategic media execution across Google, Meta, TikTok, Shopee, and Lazada to capture growth opportunities.
Lead and develop the team's technical and soft skills, fostering a results-oriented culture that delivers client service.

Job purpose

The Media Planning & Strategy Manager is a key role focused on driving Sustainable Growth for our brand partners. You will be responsible for architecting media strategies that not only deliver top-line revenue but also maintain healthy Profitability. By balancing aggressive scaling with financial efficiency, you will ensure long-term business success in the competitive ecommerce landscape.

Job Responsibilities:

Growth & Profitability Strategy: Develop and execute full-funnel media plans that maximize revenue while optimizing the cost of acquisition to ensure bottom-line profitability.
Sustainable Budget Management: Lead the allocation and forecasting of media investments to ensure consistent and sustainable growth across all digital channels.
Financial Performance Tracking: Monitor and analyze media investment efficiency (ROAS/ROI) to ensure all campaigns meet the brand's financial health standards.
Data-Driven Optimization: Use analytical thinking to translate complex data into actionable insights, improving campaign performance and investment returns.
Marketplace & Social Mastery: Oversee strategic media execution across Google, Meta, TikTok, and Marketplaces (Shopee, Lazada) to capture growth opportunities.
Leadership & Mentorship: Lead and develop the team's technical and soft skills, fostering a result-oriented culture that delivers "WOW" service to clients.

Key Requirements

5-8 years of experience in Media Planning or Digital Strategy, with a strong focus on Growth and Profitability.
Financial Acumen: Excellent ability to manage large-scale budgets and understand the business impact of media spending.
Analytical Thinking: Proven expertise in data modeling (Excel, GA4) to drive strategic decisions and sustainable outcomes.
Result Oriented: A high level of accountability and a track record of meeting or exceeding commercial KPIs.
Strategic Communication: Strong presentation skills in English and Thai, capable of influencing senior stakeholders.
Ecommerce Expertise: Deep understanding of the SEA digital ecosystem and how media drives sustainable sales growth

About the Company

aCommerce

End-to-end managed e-commerce operations platform

aCommerce provides end-to-end managed e-commerce services in Southeast Asia. It helps brands enter and grow their online businesses by handling the full lifecycle: setting up online stores, daily store operations, brand management, marketing, fulfillment, customer service, and training. The product is a suite of managed services that operate as an all-in-one platform so clients don’t need to invest in internal infrastructure or build an in-house team. Revenue comes from tailoring and charging for these outsourced services. aCommerce differentiates itself by offering a complete, Southeast Asia–focused outsourcing solution with reliable execution and a collaborative culture, enabling brands to scale efficiently without significant upfront costs. Its goal is to help brands thrive online by making e-commerce operations scalable and cost-effective in the regional market.

Company size: 501-1,000
Company stage: IPO
Headquarters: Bangkok, Thailand
Founded: 2013

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