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TikTok

Short-form video platform with ads

Entertainment Creator Leader - Tiktok Operations

Business Development & PartnershipsUpdated on Nov 12
Full-timeLos Angeles, CA, USAIn-person

About the Job

Requirements

  • A bachelor's degree or equivalent practical experience is required.
  • Significant leadership experience in creator partnerships, content partnerships, media partnerships, or a related function within a leading digital platform, media company, or entertainment ecosystem is required.
  • A deep understanding of the creator and content landscape, especially entertainment, celebrities, film, television, and talent representation, is required.
  • A strong track record of building and managing strategic relationships with creators, public figures, agencies, and other external partners is required.

Responsibilities

  • Lead and develop an Entertainment team across creator management, public figure partnerships, creator operations and programs, and talent agency partnerships.
  • Define and execute the strategy to grow the quantity, quality, and consistency of entertainment creator content on TikTok.
  • Build and deepen relationships with entertainment creators, celebrities, film and television public figures, and key agency partners such as CAA and WME.
  • Partner cross-functionally with product, operations, data, marketing, and regional and global stakeholders to align business priorities and drive measurable outcomes.
  • Use data and performance metrics to identify growth opportunities, assess partnership impact, and inform strategic decisions.
  • Establish scalable programs and operating models that strengthen creator acquisition, activation, retention, and content output.
  • Coach senior individual contributors and managers, foster team collaboration, and maintain a high-performance culture.
  • Represent TikTok externally within the entertainment ecosystem and help position the platform as a preferred destination for entertainment creators and public figures.
  • Provide market insights on entertainment, creator, and platform trends to inform business strategy and investment priorities.

Desired Qualifications

  • Demonstrated success leading high-performing teams and managing through organizational complexity.
  • A strong analytical and product-oriented mindset, with the ability to use metrics and insights to drive business decisions and influence cross-functional partners.
  • Ability to balance external relationship-building with internal operational rigor and strategic execution.
  • Excellent communication and stakeholder management skills, with experience influencing senior cross-functional leaders.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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