Full-Time

Senior Embedded Software Engineer

Product Design Services

D3 Embedded

D3 Embedded

51-200 employees

End-to-end embedded sensing, AI solutions.

Compensation Overview

$93k - $125k/yr

No H1B Sponsorship

Rochester, NY, USA

In Person

Bachelor's

Category
Software Engineering (1)
Required Skills
Software Testing
Git
Oscilloscope
C/C++
Linux/Unix

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Requirements
  • A Bachelor of Science in Computer Science, Computer Engineering, or Electrical Engineering, or equivalent years of experience.
  • At least 5 years of experience in an embedded software role.
  • Ability to read schematics and debug digital hardware using an oscilloscope, logic analyzer, or similar troubleshooting tools.
  • Experience writing embedded device drivers and debugging embedded platforms.
  • Knowledge of embedded software and firmware development using C and C++.
  • Current experience with Embedded Linux platforms, configuration, board support packages, kernel drivers, and device trees.
  • Experience using the Git version control system.
  • Experience developing with the GCC/GNU toolchain.
  • Ability to take a broad, system-oriented approach.
  • Strong technical leadership skills.
  • Strong communication and interpersonal skills.
Responsibilities
  • Participate in all phases of the product development cycle, including requirements definition and architecture, software design and development, software implementation, hardware bring-up, software/hardware integration, verification and validation, and customer support.
  • Develop software for embedded processors running real-time operating systems or Embedded Linux on custom electronics.
  • Assist with board bring-up, develop driver and application-level code, and perform system verification.
  • Conduct and oversee code reviews, unit testing, debugging, and software/hardware integration.
  • Provide technical direction and leadership in a non-supervisory capacity for complex engineering projects.
  • Support project planning efforts, including task definition and work-effort estimation.
  • Develop and evaluate plans and criteria for assigned projects and activities.
  • Work with Embedded Linux platforms, open-source Linux and associated software development kits, and the GCC/GNU toolchain.
  • Develop and identify tools and methods to improve design reuse and process improvement.
  • Conduct design reviews and provide technical oversight.
  • Coach and mentor less experienced engineers.
  • Perform other duties as assigned.
Desired Qualifications
  • Experience developing embedded camera and video-processing systems.

D3 Embedded provides end-to-end solutions that combine sensors, connectivity, embedded processing and AI to deliver advanced perception for performance-critical applications. Its offerings include DesignCore product platforms and a stage-gate development process to help customers cut cost, development time and technical risk. They also offer ODM hardware and software customization, validation testing, and in-house manufacturing services. The company’s approach is distinguished by being 100% U.S.-based and by its status as an Elite NVIDIA Partner, Intel Gold Partner, and Texas Instruments premium partner, along with deep expertise in autonomous machines, robotics, electrification, sensing, imaging and optics, edge computing and detection algorithms. The goal is to help customers bring reliable, high-performance perception systems to market by providing a fully integrated, scalable solution from sensing to AI-enabled decision-making.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Henrietta, New York

Founded

1999

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Simplify Jobs

Simplify's Take

What believers are saying

  • March 16, 2026 GTC exposure placed D3 before NVIDIA's physical-AI buyers.
  • January 7, 2026 CES demos spanned ADAS, driver monitoring, and thermal imaging.
  • April 2026 robotics fusion work expands D3 beyond cars into humanoids and industrials.

What critics are saying

  • D3 depends heavily on partner platforms from NVIDIA, TI, Sony, and Lattice.
  • No visible funding, backlog, or customer disclosures in 2026 signal fragile demand.
  • Competitors can bundle sensor hardware and software faster, compressing D3 margins by 2027.

What makes D3 Embedded unique

  • D3 Embedded pairs cameras, radar, and sensor fusion software for robotics and automotive.
  • March 2026 Jetson Thor and IGX Thor demos show NVIDIA ecosystem depth.
  • April 10, 2026 TI-Lattice-NVIDIA stack credits D3 with core integration software.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Paid Holidays

Paid Sick Leave

Remote Work Options

Flexible Work Hours

Tuition Reimbursement

Professional Development Budget

Company Social Events

Company News

D3 Engineering
Apr 18th, 2023
D3 Launches Next-Generation Cameras for Autonomous and Industrial Applications | D3

Rochester, NY – April 18, 2023 – D3 is pleased to introduce its next generation of rugged camera modules developed to meet the requirements of multi-camera autonomous and industrial embedded vision applications: The DesignCore® Discovery Series and DesignCore® Velocity Serie s.