Full-Time

Director – Real Estate Growth

New York, NY

Posted on 9/20/2025

Placemakr

Placemakr

201-500 employees

Online booking platform for reservations

Compensation Overview

$125k - $225k/yr

+ Stock Options

New York, NY, USA

Hybrid

Remote-first role with biannual in-person get-togethers; must be located in New York, NY.

Category
Real Estate (2)
,
Required Skills
Sales
Computer Networking
Financial Modeling
Requirements
  • Bachelor’s degree or equivalent experience required
  • 5-8 years of experience in multifamily brokerage, investment, sales, or business development with an established successful deal track record and robust regional network
  • Existing deep multifamily network in your home city is required
  • Proven ability to build a large network of senior contacts
  • Experience in a quota-bearing or incentive-based role with an established successful deal track record
  • Ability to travel 10%-25% of the time based on business and deal needs
  • Ability to convey complex ideas simply and effectively to internal and external parties
  • Demonstrated track record of grit in navigating complex real estate transactions
  • Demonstrated ability to navigate complex and potentially lengthy sales processes and get deals to close
  • Self-starter mentality and a thirst to learn quickly
  • Unwavering attention to detail and organization
  • Strong business writing and communication skills
  • You embody our Community Norms. You Own It. You Make It Better. You Treat People Right.
Responsibilities
  • Grow new partner relationships with regional real estate developers, investors, owners, and lenders.
  • Leverage your existing network and largely expand your network to actively source warm and cold introductions to expand Placemakr’s portfolio.
  • Prospect for Class A and B multifamily projects in submarkets with strong hospitality drivers, in coordination with the VP and strategy/feasibility team.
  • Develop and implement strategic plans to achieve growth targets and expand Placemakr's footprint in key markets.
  • Represent Placemakr at industry conferences, trade shows, and networking events to promote the brand and identify potential partners.
  • Lead/participate in the presentation of complex financial models to senior level real estate investors/developers as part of the sales processes.
  • Produce high-volume, quality relationships with the investors/developers of ‘winnable deals’ and work with the VP to close those deals.
  • Support contract negotiations alongside VP of Real Estate Partnership and Placemakr’s General Counsel.
  • Additional duties and responsibilities, as assigned.

Placemakr runs an online booking platform that lets customers make reservations across various sectors, such as restaurants, hotels, or appointments. The platform provides a clean, modern web interface with a prominent Book Now button to simplify the reservation flow for users. Businesses use the platform to manage bookings and are charged a fee model (flat rate or per-booking revenue), integrating the service into their operations to attract and handle customers efficiently. What sets Placemakr apart is its broad market focus and easy-to-use design that works across many industries, rather than targeting a single niche. The goal is to streamline the booking process for both customers and businesses, helping venues and service providers attract more reservations and manage them smoothly.

Company Size

201-500

Company Stage

Late Stage VC

Total Funding

$188.9M

Headquarters

Washington DC, District of Columbia

Founded

2017

Simplify Jobs

Simplify's Take

What believers are saying

  • Secured $65M funding from Highland Capital and Harbert for U.S. property expansions.
  • Launched properties in Phoenix, Reno, San Antonio, Huntsville since 2024.
  • Added W. Edward Walter, ex-ULI CEO, to board for scaling operations.

What critics are saying

  • Wyndham rebrands Placemakr NoMa as Reside NoMa, diluting independent brand.
  • Airbnb undercuts with cheaper furnished units, eroding Phoenix and Reno occupancy.
  • Developers like GMH terminate pop-ups post-lease-up, stranding operations in 12-24 months.

What makes Placemakr unique

  • Placemakr operates pop-up hotels in luxury apartments, de-risking developers' lease-up phase.
  • Founded 2017 by Jason Fudin, rebranded from WhyHotel to add apartment-style stays.
  • Flexes properties between multifamily residential and hospitality uses via tech platform.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Phone/Internet Stipend

Stock Options

Performance Bonus

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

4%
Hotel Business
Oct 9th, 2025
Placemakr launches first Arizona pop-up property

Placemakr launches first Arizona pop-up property. Placemakr has entered the Arizona market with the launch of a new pop-up property in downtown Phoenix. Developed by GMH, the property brings Placemakr's signature hospitality-meets-residential experience to a location surrounded by major business and entertainment hubs. The Phoenix pop-up features 120 units across studio, one-bedroom and two-bedroom units in a larger complex of 769 units. During this limited-time pop-up, guests can enjoy the property's full set of amenities, including the pool, outdoor terrace, fitness center and coworking spaces, while staying close to the Phoenix Convention Center, Footprint Center and Chase Field. "We're excited to be making our debut in Phoenix and continuing to grow across the Southwest," said Jason Fudin, CEO/cofounder, Placemakr. "It's a great market with a lot of energy, and this building gives us a chance to deliver the kind of flexible, hospitality-style experience our guests are looking for in a city that really blends business and leisure travel. GMH has a history of building amenity rich buildings near bustling university hubs and this project is just another example of their talented execution." This announcement marks the latest addition to Placemakr's growing portfolio, alongside other recent launches in San Antonio, Pittsburgh and Salt Lake City.

LODGING Magazine
Oct 7th, 2025
Placemakr Launches First Arizona Pop-Up Property in Downtown Phoenix

WASHINGTON, D.C. - Placemakr, a flexible-use hospitality and multifamily platform, today announced its entrance into the Arizona market with the launch of a new pop-up property in downtown Phoenix.

Ezy Travel Hub
Aug 12th, 2025
Placemakr Secures $65M for Expansion

Placemakr has secured $65 million in funding from investors including Highland Capital Partners and Harbert Growth Partners. The funds will be used for property acquisitions and developer partnerships in the U.S. Timothy Franzen, former president of Graduate Hotels, joins as chief development officer. Placemakr, which rebranded from WhyHotel, has raised over $350 million to date and recently launched new properties in Nashville, TN, and Columbia, MD.

PR Newswire
May 19th, 2025
Placemakr Expands To Reno, Nevada, With Its Signature Pop-Up Hotel

Placemakr Reno is the company's first in Nevada as it continues its national expansionWASHINGTON, May 15, 2025 /PRNewswire/ -- Placemakr , a flexible-use hospitality and multifamily operator, today announced the launch of its newest pop-up location in Reno, Nevada. Operating in partnership with Pacific Development & Bridge Investment Group and managed alongside Greystar, Placemakr Reno is the company's first expansion into the Silver State. The property is open for bookings now.Placemakr Reno will offer 66 apartment-style hotel suites with studio, one, and two-bedroom options available for booking. The property offers a laundry list of luxury amenities, including a 24-hour fitness center, meeting space, co-working spaces, a sophisticated Clubhouse, a resort-style heated pool and spa with Baja Lounge, an elevated rooftop lounge, multiple outdoor courtyards, an outdoor pet lounge, an assigned parking garage, a package room, a pet wash station, and more."It's been so exciting building out Placemakr's presence in the Western US over the past 12 months," said Jason Fudin, CEO and Co-founder of Placemakr. "Reno is the latest in that expansion and one that I'm particularly excited about. Reno punches way above its weight as a tourism destination and has seen meaningful investment from the business community in recent years, so being here helps spread the Placemakr brand to tons of new customers."Downtown Reno is an exciting metro area with vibrant nightlife and attractions

Serviced Apartment News
Apr 28th, 2025
Placemakr expands to Huntsville, Alabama

US: Flexible living operator Placemakr is debuting in Huntsville, Alabama, with the launch of Placemakr Huntsville at Anthem House.

INACTIVE