Business Development Manager
Michelin
Business Development Manager
Michelin
Global tire manufacturer and mobility services
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A pioneer of engineered materials, Michelin is building the world’s leading manufacturer of life-changing composites and experiences.
Join Michelin Thailand as a Business Development Manager (Thailand) - Michelin Guide, Bangkok based today to move your career forward, unlock exciting opportunities, and be part of a world-class organization committed to a better, more sustainable world.
WHY MICHELIN?
MISSION:
Michelin Guide or Michelin Lifestyle (LIF)
Reporting to the East Asia Partnership Director, our Business Development Manager (Thailand) will lead sales and partnership initiatives including sponsored product offerings by MICHELIN Guide across Thailand.
Working in support of B2B and B2A goals, you’ll play a critical role in helping achieve our aggressive growth objectives within Asia. Your regional efforts will help inform and influence global strategy and product offering adoption in other markets. This is a highly visible role requiring collaboration with both internal and external teams across product, business development, marketing, sales, licensing, events, operations, editorial, and design. Superb stakeholder management skills are a must in order to deliver on a wide range of offerings spanning events and branded partnerships.
Additionally, this role is a key contributor to the success of the Michelin Guide ceremony. Success requires a deep understanding of the business in relation to local B2B and B2A client and customer needs. The ability to analyze campaign performance, build data reports, capture insights, and iterate on strategy will be essential.
This is a dynamic role requiring brand and product marketing strategy expertise in addition to project and operational management expertise.
WHO WE ARE LOOKING FOR:
Michelin makes and sells tires for cars, light trucks, trucks, and specialty equipment, and also offers mobility services such as ViaMichelin and the Michelin Guide. Its tires are sold to OEMs, distributors, and retailers, while its services include fleet management and digital guides that add value for customers. The company differentiates itself with a broad product range across consumer, commercial, and industrial tires alongside digital services and a well-known brand guide, creating multiple revenue streams. Its goal is to be a full-scale mobility partner by expanding beyond tires to services that help customers plan, optimize, and enjoy their journeys while upholding tire performance and safety.
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