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TikTok

Short-form video platform with ads

Senior Data Product Manager - Experimentation

Technical Product ManagementConfirmed live in the last 24 hours
Full-timeSeattle, WA, USAIn-person

About the Job

Requirements

  • A bachelor's degree or higher in a quantitative field such as Statistics, Economics, and Social Sciences, or an equivalent science or technical field.
  • At least 3 years of product management experience, including taking one or more internet products through the full product cycle from requirements to launch.
  • Knowledge of causal inference, experimental design, and the broader measurement ecosystem.
  • Experience defining vision, strategy, and roadmap for a software product.
  • Experience in the ads monetization business and ecosystem.
  • Experience working with data teams and external partners to build measurement models and frameworks.
  • Fluency in English and Mandarin; the role requires frequent communication with global teams, clients, and stakeholders in English-speaking regions and Chinese-speaking markets.

Responsibilities

  • Set the vision, develop the roadmap, and build and launch measurement products that help advertisers meet their goals and understand the business value generated by TikTok.
  • Collaborate with senior leaders and cross-functional teams, including Engineering, Data Science, and Product Marketing, to define priorities and execute shared goals for measurement products.
  • Own the underlying measurement infrastructure and methodology, and iterate to optimize first-party and third-party results.
  • Define success metrics and analyze data to inform product strategy and prioritization.
  • Write technical specifications and product requirements for development.

Desired Qualifications

  • Deep understanding of ad tech and the measurement space, including direct response and brand advertising.
  • A PhD in a quantitative field such as Statistics, Economics, or Social Sciences, or an MS/MA degree with at least 2 years of experience in advanced ads measurement.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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